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Tinder To Require Facial Recognition Check For New Users In California (axios.com) 28

An anonymous reader quotes a report from Axios: Tinder is mandating new users in California verify their profiles using facial recognition technology starting Monday, executives exclusively tell Axios. The move aims to reduce impersonation and is part of Tinder parent Match Group's broader effort to improve trust and safety amid ongoing user frustration. The Face Check feature prompts users to take a short video selfie during onboarding. The biometric face scan, powered by FaceTec, then confirms the person is real and present and whether their face matches their profile photos. It also checks if the face is used across multiple accounts. If the criteria are met, the user receives a photo verified badge on their profile. The selfie video is then deleted. Tinder stores a non-reversible, encrypted face map to detect duplicate profiles in the future.

Face Check is separate from Tinder's ID Check, which uses a government-issued ID to verify age and identity. "We see this as one part of a set of identity assurance options that are available to users," Match Group's head of trust and safety Yoel Roth says. "Face Check ... is really meant to be about confirming that this person is a real, live person and not a bot or a spoofed account." "Even if in the short term, it has the effect of potentially reducing some top-line user metrics, we think it's the right thing to do for the business," Rascoff said.

Tinder To Require Facial Recognition Check For New Users In California

Comments Filter:
  • How did Tinder (Score:3, Insightful)

    by Valgrus Thunderaxe ( 8769977 ) on Tuesday July 01, 2025 @08:04PM (#65490032)
    Get an image of your face in the first place to do this comparison with? Who gave them the initial image, and why?
    • If you had bothered to read the summary, you would have learned that they compare the video you upload with photos you upload.

      In other words, the source of the photos and the video are the account user.

    • This is against catfishing scams (see also Yahoo boys), fake profiles created with attractive pictures found on the internet. The app asks the mobile to take a short selfie video, that is checked against the profile pictures. You probably can find ways to dupe the system it but at least it raises the bar.

      • The video / photo that is created is done to a set of guidelines the user doesn't know about, furthermore, the video / photos are NOT used in you profile.

        You are asked to do things, and this is a contrived example only "Stand on one leg and turn around",or "cover one eye with your left hand, then your right"

        Idea here is to have the user create content that is hard(er) to find pre-created on the internet on request, then that is uploaded and compared to the photos the user uploads to prevent catfishing.

        AI di

      • Scraping peoples pictures is so last year. Now you can use a GAN to generate faces and the google VEO3 to generate videos of fake people. Generative AI is great for committing fraud.
    • > whether their face matches their profile photos.

      You did. When you uploaded your profile photos.

      It's called "reading". You should try it sometime.
  • by gurps_npc ( 621217 ) on Tuesday July 01, 2025 @08:10PM (#65490056) Homepage

    So, some of the least trustworthy people have found that people are abusing their system, so they demand you give them more private information and trust them to delete it.

    I have no idea why people would agree to this.

    • Because they want to get laid.

    • Are you saying that a hookup service isn't trustworthy ?! That giving your unique biometrics couldn't be exploited, shared, or monetized with Tinder's trusted partners? And those partners wouldn't share that with their trusted partners? That maybe they have shoddy data security because management is busy making the money?

      Shocking !!
    • by dvice ( 6309704 )

      You can get AI generated face images easily from the net, so what is the problem?

    • by gtall ( 79522 )

      No so much to trust them to delete it, but to trust them not to hand it over to the FOX's DoJ? Don't trust them further than you can spit a two-headed rat.

    • Exactly what "more private information" are they demanding? You already have to upload photos of yourself.
  • I am so glad that I don't have to use sites like this.

  • by Uldis Segliņš ( 4468089 ) on Tuesday July 01, 2025 @08:37PM (#65490124)
    Haha, they revealed the actual reason. Sadly this is a huge step backwards regarding peoples privacy. Sad that they are in the position to do this invasion of so many desperate peoples lives. No alternatives AFAIK for places to find your future significant other.
    • Re: (Score:1, Funny)

      by Anonymous Coward

      No alternatives AFAIK for places to find your future significant other.

      You can always go to church

      • No alternatives AFAIK for places to find your future significant other.

        You can always go to church

        The only church I would even remotely consider looking for a mate in would be either Wiccan or Pastafarian. So I'd have a hard time following your advice, because AFAICT, because there are no congregations of either of these anywhere near where I live.

        Fortunately I'm married, so the point is moot.

      • by gtall ( 79522 )

        Cannot trust the ministers to keep their hands to themselves.

    • This cuts down on catfishing and makes uploading another persons / AIs photos hard(er). The photos / videos submitted are not released to your profile and you don't know what actions you will be asked to perform before hand. The results are then compaired to your photos you upload to ensure that it's you.

    • No alternatives AFAIK for places to find your future significant other.

      You are using it wrong.

  • Every dating website I've been on has a Verified feature that required a face scan. I mostly ignored users that didn't have the Verified badge. Also there was a fresh batch of obviously fake andunverified accounts each day to swipe through, so nice if this elimnates those.

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