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Piracy Television DRM

Football and Other Premium TV Being Pirated At 'Industrial Scale' (bbc.com) 123

An anonymous reader quotes a report from the BBC: A lack of action by big tech firms is enabling the "industrial scale theft" of premium video services, especially live sport, a new report says. The research by Enders Analysis accuses Amazon, Google, Meta and Microsoft of "ambivalence and inertia" over a problem it says costs broadcasters revenue and puts users at an increased risk of cyber-crime. Gareth Sutcliffe and Ollie Meir, who authored the research, described the Amazon Fire Stick -- which they argue is the device many people use to access illegal streams -- as "a piracy enabler." [...] The device plugs into TVs and gives the viewer thousands of options to watch programs from legitimate services including the BBC iPlayer and Netflix. They are also being used to access illegal streams, particularly of live sport.

In November last year, a Liverpool man who sold Fire Stick devices he reconfigured to allow people to illegally stream Premier League football matches was jailed. After uploading the unauthorized services on the Amazon product, he advertised them on Facebook. Another man from Liverpool was given a two-year suspended sentence last year after modifying fire sticks and selling them on Facebook and WhatsApp. According to data for the first quarter of this year, provided to Enders by Sky, 59% of people in UK who said they had watched pirated material in the last year while using a physical device said they had used a Amazon fire product. The Enders report says the fire stick enables "billions of dollars in piracy" overall. [...]

The researchers also pointed to the role played by the "continued depreciation" of Digital Rights Management (DRM) systems, particularly those from Google and Microsoft. This technology enables high quality streaming of premium content to devices. Two of the big players are Microsoft's PlayReady and Google's Widevine. The authors argue the architecture of the DRM is largely unchanged, and due to a lack of maintenance by the big tech companies, PlayReady and Widevine "are now compromised across various security levels." Mr Sutcliffe and Mr Meir said this has had "a seismic impact across the industry, and ultimately given piracy the upper hand by enabling theft of the highest quality content." They added: "Over twenty years since launch, the DRM solutions provided by Google and Microsoft are in steep decline. A complete overhaul of the technology architecture, licensing, and support model is needed. Lack of engagement with content owners indicates this a low priority."

Football and Other Premium TV Being Pirated At 'Industrial Scale'

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  • by Z00L00K ( 682162 ) on Friday May 30, 2025 @11:40PM (#65418109) Homepage Journal

    The problem isn't DRM, the problem is overpriced content and treating the customers like manure.

    Also don't assume that customers will pay if they can't get pirated content. Most won't, so the monetary loss is fictional.

    • by Mr. Dollar Ton ( 5495648 ) on Saturday May 31, 2025 @12:04AM (#65418139)

      that's not the problem, that's the business plan

    • by sosume ( 680416 ) on Saturday May 31, 2025 @12:49AM (#65418197) Journal

      Correct. Big Media wants us to pay them hundreds per month and they still serve us ads. Pure greed.
      It's also not thefth, at most a copyright violation.

    • by evil_aaronm ( 671521 ) on Saturday May 31, 2025 @02:07AM (#65418257)
      I already don't watch American football because I don't have cable, don't care for the nearly incessant advertisements, and it's quicker and easier to just read the summaries of the games in which I'm interested after the fact. I'm not really missing anything. Add DRM all you want, fellas; I don't care.
      • If there's a game you ever really want to watch (playoffs, etc.) it's not too hard to go to a watch party or a bar and watch it there. Paying hundreds of dollars is only for the die hards that will invite you to their watch party.
      • by AmiMoJo ( 196126 )

        I find most "premium" high price sport to be quite boring. It's the more niche stuff that hasn't become dominated by money yet where the interesting action is. Sumo, women's football, even Formula E.

      • "the games in which I'm interested"

        There is your problem. I assume you are an adult, And you care about a pseudo event like sports? Why?

    • Re: (Score:3, Insightful)

      by havana9 ( 101033 )
      The monetary loss they claim it's completely fictional, but the real monetary loss the have is that they overpaid the contents to the football team, and now they can't sell enough subscriptions to get even.
      They tried to rise the subscription costs, but this had the unintended effect that some people stopped it and didn't go to pirated content, especially because they also added advertising.
      • Sky TV are absolute bastards in that regard. Whenever they re-bid and won the rights to show Premiership games, they put up the cost of all their packages and not just the Sports package to cover the cost of their winning bid.

    • The problem isnâ(TM)t a lack of maintenance of the DRM, itâ(TM)s that theyâ(TM)re finally discovering that DRM that works is fundamentally not possible.

    • by 2TecTom ( 311314 )

      Exactly, this is just typical classist and corporate propaganda from the BBC. Big Media is always sending the same messages.

    • This almost reads like an ad for amazon fire sticks.
      I had no idea they could be so useful.
      Hot damn, I gotta get me one of those!

    • Disney has drm such that even as a posting customer you only get 720p, even on windows. It is only apple and google platforms that get 1080p/4k
  • See the above subject
    • Yeah, I'm not sure I feel it's good, but I certainly don't care.

      Also football: the FA can go fuck themselves with a roughened stick at far as I care.

  • by skogs ( 628589 ) on Friday May 30, 2025 @11:53PM (#65418129) Journal

    Every single sports fan would purchase normal legal streaming if it wasn't such an unholy pain in the ass or wildly overpriced.

    I'm a very simple example. I want to watch the NFL Vikings game in america. I'm not in the 'home zone' because I'm not a damned pleb that can't leave their home town. It isn't on free broadcast tv. Spending over $600 for approximately 9 games that I'll end up watching? Naw...I can find better things to do with my money.

    You give me a simple option for $20 to watch the single game I want to watch? Sure. I'll probably do that every single time.

    • by sjames ( 1099 )

      I'm more of a baseball fan. Last year, my legit options to watch were a crazy-over priced streaming service with deceptive advertising or the even crazier over-priced DirecTV. It's possible I may have watched some less official streams for free.

      This year, it's available for $20/month and goes month to month. So I'm paying and watching the official streams.

      It's that simple.

      And by the way, it's not the streaming devices enabling the yo ho ho. By the time they see a stream it has already been stripped of it's

      • by SeaFox ( 739806 )

        And by the way, it's not the streaming devices enabling the yo ho ho. By the time they see a stream it has already been stripped of it's DRM and looks just like any other stream.

        No, that's the point (to them). The hardware is too open. They want devices that will only play DRM'd content signed by the special services. Just like a cable TV receiver is generally worthless to a normal person without a cable TV subscription.

    • Where I am... it's broadcast on Fox9 OTA for free.

    • by FunkSoulBrother ( 140893 ) on Saturday May 31, 2025 @12:55AM (#65418205)

      Exactly. I've been paying MLB like $130 a year to get (most) of the baseball games every year and it feels fine. It only works because the team I mostly follow is out of market where I live, so never blacked out for that reason.

      It loses value slowly as they try to double dip by selling those games I've already paid for to other networks and services exclusively -- Apple TV here, Roku there, a Fox or ESPN exclusive national game. It's infurating to pay for all the games and not get all the games.

      • I'm the same way, I pay MLB for their TV service and it works well because the team I mostly follow is out of market. However, they keep jacking up the price and removing games from the package to give to the streamers, so it's value is quickly falling for me.

        Protip: If you join MLBPAA (players alumni association), you can get a 50% discount. Not the first year, though.
      • Hate to say it, but if they can stay centralized, MLB might be onto something. Cite below, NBA 2025-6 regular season nationally televised games carried by:

        Sunday: NBC, ESPN
        Mondays: Peacock
        Tuesdays: NBC
        Wednesday: ESPN
        Thursday: Amazon
        Friday: Amazon, ESPN
        Saturday: ABC, Amazon

        Not sure about regional networks, but that'll probably mean adding Season's Pass through the NBA. Getting absurd.
        --
        https://www.si.com/nba/new-tv-... [si.com]

        • by skam240 ( 789197 )

          "Getting absurd"? That my friend is already full blown absurd. I actually didnt realize it was this bad.

          They only do it because they can get away with it. You folks need to stop giving them money.

          I even get frustrated by the outlandish sums sports fan will spend on sports. While I have no interest in televised sports I've loved going to the local pro baseball team's games since I was a kid. The tickets for the big pro league team in their big pro team stadium are priced so expensively I havent been in over

    • OMG - another Vikings fan in the wild? Welcome, self-suffering fool! I not only don't watch them because I'm not paying for the privilege, and the extraneous 45 minutes of ads, but because even though I'm a biathlete, I don't think my cardio system can handle watching those guys. They've been breaking my heart since '74. I can control my emotions better by just reading about it after the fact.
    • by havana9 ( 101033 )
      I follow a football team in Italy. I've found that it costs less to get a seasonal pass for the stadium and watching the real McCoy, than a yearly subscription for streaming services.
      • Which is a real win-win, because the team gets money from the tickets, plus one more fan in the stadium, you get to be there live, and leeches get nothing. Great solution!
    • Exactly! I like F1 racing. I pay US$45/year for their subscrption and can watch all the practices and races live (or after). And the streaming is wonderful. I can even change narration language, watch onboard cameras and race telemetry. I've been gladly renewing it for the last 4 years.

    • by UnknowingFool ( 672806 ) on Saturday May 31, 2025 @11:45AM (#65418867)

      The NFL is the perfect example of why people pirate. For those that don't know, NFL games are generally broadcast in their home market IF the game is sold out. If not, the game was not broadcast locally. There are a few games (4-5 of the 16) per week that are broadcast nationally. Now if you don't live local to your team, then you could only watch your team maybe a few times a year relying on national broadcast.

      Then came NFL Sunday Ticket (if you had satellite TV). For one price, you could get all games** (IF it was not broadcast locally, etc.) However you could not get games for one team if you wanted to pay less. NFL Sunday Ticket started in the era of analog satellite so it was somewhat understandable back then that they could not limit games to the ones a specific customer wanted. These days, everything is digital over the Interwebs; yet NFL Sunday Ticket has yet to offer a package for one team. Compounding that is the price increases every year.

      And that's for the average residential customer. Commercial customers like bars had a different price structure often charging per screen. While some bars that had dozens of TVs would like all of the games, most smaller bars would really like the local team only..

  • ...there are enough good sports games over the past 50 years that have been videoed that a fan could spend the rest of their life watching and not finish.

    Once every Celtic's and Laker's game from the 1980s and 90s is available on a torrent, nobody is ever going to have to watch live basketball again.

    • I think you might have misunderstood why people watch sports. And I say this as someone who really watches very very little sports.

      • Watching sports can be a learned behavior, if you are willing to put in the time. Baseball is definitely an example of something difficult to casually watch. You need to be able to see the game inside the game to appreciate it. I've been told soccer is the same way, but fuck that.
    • I, for one, have every basketball and football (and yes, hand-egg too) game I ever intend to watch saved on this 5.25 inch floppy disk.

      Why, yes, it is still sealed mint-in-envelope. Why do you ask?

  • Sure, it wasn't every game but in the USA at least you had a few pro sporting events every week on free over-the-air TV.

    Want people to watch your games without piracy? With dozens of channels in most major markets, you can air hundreds of games a day.

    My eyes are waiting for your advertisers. Except when I mute during the commericials and walk away to get food or answer nature's call. So um nevermind that bit about my eyes waiting for your advertisers, they aren't. But my wallet is definately not waitin

    • Sure, it wasn't every game but in the USA at least you had a few pro sporting events every week on free over-the-air TV.

      Football is still very popular in America, and for the most part games are still broadcast.

      People should take a closer look at not just free streaming services, but what still lives OTA. There's a lot more than most assume.

      https://www.antennaweb.org/ [antennaweb.org] https://www.watchnextgentv.com... [watchnextgentv.com] https://www.titantv.com/ [titantv.com]

    • Sure, it wasn't every game but in the USA at least you had a few pro sporting events every week on free over-the-air TV.

      They still do but it is only a handful of games. During the NFL season there are 16 games in a week. You might get 5 of the 16 during a week that are national broadcasts and it might not be your team especially you don't live local to the team.

      Want people to watch your games without piracy? With dozens of channels in most major markets, you can air hundreds of games a day.

      You are assuming that they broadcast your team in those markets. If your team is across the country from where you live, it is highly unlikely that game will be broadcast unless your team is playing against the local team.

  • Big tech doesn't enable stream piracy, they take things down, don't host pirated stuff on official channels, even the article itself points out you have to modify streaming devices to access pirated content. But "big tech" is an easy target and pirates are hard, so you go after the obvious target... because you're incredibly stupid? Because you're a greedy research firm that hopes your clients are fantastically stupid? I don't know, except that stupidity is involved somewhere along the line.
  • by Bahbus ( 1180627 ) on Saturday May 31, 2025 @12:22AM (#65418167) Homepage

    Because your online streaming prices are insane, the quality isn't good, and the various restrictions in order to promote overpriced in-person tickets or cable packages are stupid. Which, of course, all of that is because every single person related to the major sports is either overpaid or underpaid - no one is paid appropriately. NFL players cannot earn less than $800k/year. Head coaches earn multiple millions per year minimum. Specific coaches, like a passing coach, earns less than the people they are coaching - which is ridiculous.

    The league and team owners significantly overvalue their own entertainment value while also significantly overspending on things or people that don't matter.

    • So they're not overvaluing anything or paying employees too much.

      • by Bahbus ( 1180627 )

        Just because there are still enough morons in the world left to pay for such overinflated pricing on everything and, thus, make a profit, does not mean everything is not overvalued or people overpaid. Both things are capable of being true. Hence, the pirating at 'industrial scale'. If going to the game in person was cheaper more people would go, instead of watching. If watching the game at home or on the go, legally, was cheaper and easier (and came in decent quality) to access, pirating wouldn't be as high

        • Enough are prepared to pay the extortionate prices for an inferior product, so they aren't overvaluing it, at least in the short term. However what may happen is that people start to realise that it's not actually worth it to them...

          • by Bahbus ( 1180627 )

            Enough are prepared to pay the extortionate prices for an inferior product, so they aren't overvaluing it, at least in the short term.

            Yes. They are. Not overvalued enough to turn *everyone* away. But overvalued enough that...

            However what may happen is that people start to realise that it's not actually worth it to them...

            That this is true, hence the article we are commenting about.

  • I'm sure both Google and Amazon will appreciate the input from whoever these people are and will give it due consideration.
  • by dohzer ( 867770 ) on Saturday May 31, 2025 @01:25AM (#65418227)

    Sounds like they should raise prices yet again.

  • Why do I get the feeling this was the plan with the DOJ v. Google for Google Chrome all along?
  • by DrMrLordX ( 559371 ) on Saturday May 31, 2025 @01:36AM (#65418235)

    All that lost revenue! There's probably a year-over-year decline in revenue and profits. Right? ...Right?

  • by Anonymous Coward

    If I'm a football fan wanting to watch as many of my team's games as possible, I have to buy subscriptions for:

    Sky TV £35/month
    Sky Sports £22/month
    TNT Sports Monthly Pass £31/month
    Amazon Prime £9/month

    £97/month, and that lets me see maybe 25/30 games a year from the team that I follow. But I get to watch a load of other crap that's bundled in too ...

  • to add some competition to the market? The law have given the official streaming services a monopoly on popular events. I am not much interested in watching sports, so I don't care, but there is a market for very expensive services, where only the pirate services can cap the prices.
  • by cristiroma ( 606375 ) on Saturday May 31, 2025 @03:55AM (#65418351)

    There's no such thing as commercial premium service. A premium service would let me watch the movies I want and customize the welcome screen to start with .. Netflix and alike are no premium services.

    The only premium service I know is Plex server in combination with torrents. It offers best experience, free.

  • (Fellow Couch Potato) "Dammit these greedy streaming prices are too much. Time to steal this shit."

    * Flips HDTV over to 'rabbit ears' mode *

    (Me Potato) "Hey uh, the game is on. You DO remember these things still work, right?"

    Boomer Tech > Felony Charge

    (Not saying it works every time for every game obviously, but there's more on broadcast TV than people assume. Tax dollars at work. Fucking use it.)

    • I will never use your socialist broadcast ota signals. I will only pay $120 for capitalist privatized cable that uses infrastructure built by the government and paid for by the taxpayers.
    • This story is about UK football. Here the only games you will tend to see on broadcast TV are the international games and the odd cup final. As a previous poster pointed out, if you want to watch all your local team's games it can cost upwards of £50 a month. Not being a football fan I find that to be frankly obscene, but it gets worse: the likes of Sky bid for rights to broadcast matches and then pass that cost on to all of their customers, not just the ones that watch sport. Meanwhile the cost
  • Piracy isn't the problem. Piracy is the response.

    The problem is corporate theft of public matters and material.

    In what rational world are major sporting events a locked down massively expensive to even view scarcity?

  • I hate team sports with all my passion and would never watch them in the first place. Team sports are just one big random number generators with reduced entropy where the output is always one of 4 options:
    - Team A wins.
    - Team B wins.
    - It's a draw.
    - A natural disaster strikes and the game gets called off.

    It's not worth my attention and time to watch any of this crap.

  • At industrial scale, there are industrial money streams. This is not hard for the police to handle, they just de-prioritize almost everything to handle fallout from mass immigration and disastrous mental healthcare decisions.

    They should tell politicians to tell the police that this is important enough to dedicate a tiny bit of manpower to, rather than saddling the tech industry with policing tasks. Sometimes the tech industry are the only ones in a good position to do the policing, this is not one of those

  • by Revek ( 133289 ) on Saturday May 31, 2025 @07:36AM (#65418571)
    Piracy in movies and shows dropped during the beginning of streaming. Netflix was it and it was cheap. Due to this people stopped looking for alternatives due to having a reasonable route. Now that has all been reversed. As a result people are and will continue to find a reasonable affordable route to the content they desire. Content providers continue to employ dated and failing capitalistic methods to their very limited unchanging products. They never provide one more second of content in a year but think that their captive revenue streams will keep paying more and more for the same old thing.
  • Don't these services just re-encode the HDMI streams. Unlike what these bozos say, widevine does gets patched. Why suffer outages when you can just use the semi-analog hole?

  • But what amazes me is that adults are willing to go to such extremes (and pay huge amounts of money) to watch other adults chase balls on a playing field. Actually playing a sport with others I get (social bonding, exercise, etc..), but watching them not so much. My neighbor had baseball and football on his TV 24/7. If his favorite team(s) did not win his mood was sour for days. Could be why he died recently barely hitting the age of 70 (RIP).

  • by jonwil ( 467024 ) on Saturday May 31, 2025 @09:16AM (#65418671)

    If the subscription providers stopped charging a fortune for the sport, there would be less reason to pirate it. The fact that the greedy bastards in charge of the sports leagues are increasingly giving different games to different providers doesn't help.

  • whether you like it or not.

    Streaming will eventually become unaffordable for most people if the prices keep going up. Additionally, the streaming services are degrading the quality of their product by inserting ads, and forcing consumers to pay for multiple streaming services.

    Piracy will become rampant, and Congress will attempt to introduce forms of Internet censorship to try to control it. If passed, these censorship controls will be challenged in the courts and will probably be upheld (Due to the conserv

    • Are you old enough to remember just how bad TV quality was? Yet it was still enough to keep people glued to their screens. So no, no chance of them being forced off as we might hope.

    • Democrats are every bit as bad when it comes to trampling freedom for copyright laws. The DMCA passed unanimously in the Senate before being signed by Clinton. SOPA didn't pass but was strongly bipartisan. YouTube sucks so hard because a Clinton appointee and a Bush Jr appointee overturned a Reagan appointee's ruling that merely following the stated conditions for safe harbor granted them safe harbor. Eldred v Ashcroft, upholding the theory that any finite number of years was "limited" for copyright terms a
  • I'd be happy to pay a couple bucks to watch one game. I won't pay $20 or more for a single game. I won't pay $50-100 to buy cable/streaming package for a month to watch one game. There's so much crap on all the bundled channels that I refuse to pay for an ongoing subscription. I don't need more ways to waste my time.

  • Why is everyone talking about us football? This is about le soccer.

    Funny its only us companies targeted. You know the amount of pirate stuff out of china?

Refreshed by a brief blackout, I got to my feet and went next door. -- Martin Amis, _Money_

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