"Surely Samuel L. Jackson, Tom Hanks, Mahershala Ali, Justin Timberlake, Cate Blanchett and a bevy of other celebrities have nothing but laudable intentions by appearing on Friday night's live televised high school reform spectacular on four -- count them, four -- major networks (NBC, ABC, CBS and Fox)," writes the Washington Post's Valerie Strauss. "But when an hour of prime time on four networks is purchased, it's fair to ask whether that is a public service or propaganda."
The Post points out gently that "not everyone believes" in the need to "transform" high schools, while theodp notes "viewers were pitched XQ Super School Board Program kits, which XQ's website explains are designed to prepare individuals for a school board candidacy."
If this seems suspiciously political -- or at least a way to ensure schools are friendly to Laurene Powell Jobs' specific proposals -- the nonprofit's web site adds reassuringly that "XQ won't be endorsing or supporting particular candidates; we'll be supporting all candidates who stand with us in a shared commitment to rethink high school, so all young people can be educated as they deserve."
"Instead, companies like Mygica and our sponsor Minix have been delisted by Gavora on Amazon, so that only Gavora's hardware can be sold, unless those companies pay him a fee to stay on the store. Now, if you do a search for Kodi on Amazon.ca, there's a very real chance that every box you see is giving Gavora money to advertise that they can run what should be the entirely free and open Kodi. Gavora and his company are behaving in true trademark troll fashion."
Google's TV interventions have even spilled over into public education -- one of Google-sponsored Code.org's signature Hour of Code tutorials last December was Gumball's Coding Adventure, inspired by the Google-advised Cartoon Network series, The Amazing Adventures of Gumball. "We need more students around the world pursuing an education in CS, particularly girls and minorities, who have historically been underrepresented in the field," explains a Google CS First presentation for educators on the search giant's Hour of Code partnership with Cartoon Network. "Based on our research, one of the reasons girls and underrepresented minorities are not pursuing computer science is because of the negative perception of computer scientists and the relevance of the field beyond coding." According to a 2015 USC report, President Obama was kept abreast of efforts to challenge media's stereotypical portrayals of women; White House Visitor Records show that USC's Smith, the Google-funded study's lead author, and Google CS Education in Media Program Manager Julie Ann Crommett (now at Disney) were among those present when the White House Council on Women and Girls met earlier that year with representatives of the nation's leading toy makers, media giants, retailers, educators, scientists, the U.S. Dept. of Education, and philanthropists.