From a report: Technology giants like Amazon, Spotify, Reddit, Facebook, Google, Twitter and many others are rallying today in a so-called "day of action" in support of net neutrality, five days ahead of the first deadline for comments on the US Federal Communications Commission's planned rollback of the rules. In a move that's equal parts infuriating and exasperating, Ajit Pai, the FCC's new chairman appointed by President Trump, wants to scrap the open internet protections installed in 2015 under the Obama administration. Those consumer protections mean providers such as AT&T, Charter, Comcast, and Verizon are prevented from blocking or slowing down access to the web. Sites across the web will display alerts on their homepages showing "blocked," "upgrade," and "spinning wheel of death" pop-ups to demonstrate what the internet would look like without net neutrality, according to advocacy group Battle for the Net. But most of the pop-ups The Verge has seen have been simple banners or static text with links offering more information.