Slashdot is powered by your submissions, so send in your scoop

 



Forgot your password?
typodupeerror
Check out the new SourceForge HTML5 internet speed test! No Flash necessary and runs on all devices. ×
Privacy Idle Your Rights Online

Nestle's GPS Tracking Candy Campaign 172

colinneagle writes "In a cool yet creepy marketing campaign, Nestle plans to stalk UK consumers. The company kicked off a unique promotion called 'We will find you' that involves GPS trackers embedded in chocolate bars. When a winning consumer opens the wrapper, it activates and notifies the prize team who promises to track them down within 24 hours to deliver a check for £10,000. A Nestle spokesman added that 'inside their wrappers, the GPS-enabled bars looked just like normal chocolate bars.'"
This discussion has been archived. No new comments can be posted.

Nestle's GPS Tracking Candy Campaign

Comments Filter:

MATH AND ALCOHOL DON'T MIX! Please, don't drink and derive. Mathematicians Against Drunk Deriving

Working...