Netflix Granted Patent on DVD Subscription Rentals 638
A few folks noted a new patent showing up
from netflix. They apparently now have a patent on their model of subscribing to rentals- where instead of being charged per disc, you are charged a monthly fee and can keep the rentals indefinitely without late fees. You can patent anything! Get on the bus!
Other patents... (Score:4, Funny)
Re:Other patents... (Score:2, Interesting)
can that be patented?
Re:Other patents... (Score:5, Interesting)
Yeah, netflix isn't all good, but they are still a step up from the alternatives.
Re:Other patents...german bread (Score:5, Funny)
Re:Other patents...german bread (Score:4, Funny)
Oh, you silly grammer Nazi, you.
Re:Other patents... (Score:4, Insightful)
I originally signed up for the service to get a couple of titles my video store didn't have (Brazil, some concert films). I had a few titles on my rental list that started "Playboy's...", but after not looking for a month or so, I couldn't even find the category any more.
In my mind, if you're gonna carry very-soft adult materials like playboy videos (basically just naked girls prancing around. Nothing more provokative than a nipple), then do it. Don't change your mind. The local cable operators carry more "offensive" on the scrambled stations all day long, and they didn't stop carrying mainstream movies with more provokative content.
They changed their mind. I don't know why. But after that, I thought perhaps they COULD change their minds again, and suddenly head down the Blockbuster path of "extra special no-naked-people" versions of movies. Boo Hiss.
I've used a couple of rental services since then, but after a better video store finally opened locally, I had almost no need of netflix service.
Now I just use wantedlist.com, which is an adult-only service, and don't worry what the hell netflix might do.
Re:Other patents... (Score:5, Insightful)
suddenly head down the Blockbuster path of "extra special no-naked-people" versions of movies.
That annoys the shit out of me. What the fuck is it with people here in the States that makes them so afraid of seeing naked people? BUT THE CHILDREN MIGHT SEE. It's the soccer moms doing it, I'm telling you...
It's not so much that they cut the naked people out. It cutting ANYTHING out of the movie without telling me. I want to see the movie the way the director intended it. Which is why I'm a big fan of director's cuts that have more footage, a lot of times extra scenes that add a LOT to the movie. I hate it when someone high up cuts this and this out to get the pg-13 rating which means bigger sales.
Screw that. Movies are an art form. I don't go to a museum and expect to see black bars on all the naked statues and paintings, do I? I fail to see the difference.
Re:Other patents... (Score:4, Informative)
-dk
Re:Other patents... (Score:3, Interesting)
Re:Other patents... (Score:3, Funny)
no but you don't expect to see statues giving blowjobs either
Re:Other patents... (Score:3, Informative)
Re:Other patents... (Score:3, Informative)
I suspect any censorship of titles done by Netflix is more a result of states such as Alabama prosecuting some companies for sending to the state materials that do not meet with their community standards. There was an adult-oriented satellite service that was shut down because Alabama sued them fo
Re:Other patents... (Score:4, Funny)
Re:Other patents... (Score:3, Funny)
Re:Other patents... (Score:5, Funny)
Funny, dvdsontap.com did the same thing to me, claimed to have received back an empty case. I've taken to videoing myself putting the DVDs back in the cases and sealing it in the envelope, with my digital camera.
Re:Other patents... (Score:3, Funny)
You should patent that process, you know.
Re:Other patents... (Score:5, Funny)
Business methods, good or bad, aren't patentable (Score:3, Insightful)
Most of these comments are way off-topic. Whether or not this is a good method of distributing DVDs is not the issue, nor is whether anyone should anyone for movies at all, or how good various companies are at delivering on what they promise.
The real issue is that however good this business model is or isn't, there is absolutely nothing that is technically innovative about it. It is a simple billing model -- something that is explicitly not patentable.
This doesnt' even call for congressional action.
nah (Score:3, Funny)
SCO has the rights to that one.
Ah well... (Score:5, Funny)
Mike.
Re:Ah well... (Score:2)
omg! (Score:5, Funny)
I bet there's an earthquake occuring somewhere.
Re:Ah well... (Score:5, Funny)
Re:Ah well... (Score:3, Funny)
USPTO-Woman: Yes, can I help you?
Nerdy Guy: Yeah, I here have a patent on a particularly interesting formula of hyper-glasniac-poatable freagle-snaks. It will totally revolutionize the world, bring world peace, end hunger, and raise the
Re:Ah well... (Score:4, Funny)
Are they bastards or not?
Re:You forgot to log off and change your id... (Score:3, Funny)
Walmart... haha! (Score:3, Interesting)
While it may be a BS patent, it's nice to see a large corporation get screwed by a patent for once.
Re:Walmart... haha! (Score:5, Insightful)
Patents are for keeping out those pesky small innovative companies who can't affort to go to court and don't have their own patent portfolio so that they can force cross-licensing.
Patent will be challenged. (Score:5, Insightful)
Expect Wal-mart to fucking bend Netflix over. I get your "pull for the little man" thing. On the other hand, I'm glad a relatively large company (Netflix) finally pulled this patent crap against a company that's actually going to challenge the patent, as opposed to a mom-and-pop who can't fight back.
Re:Patent will be challenged. (Score:3, Interesting)
No, expect them to go on happily. However, expect Walmart to be the first to inform netflix of any *other* infringements that are indeed sueable.
Infact Netflix may just cut a free deal with walmart so as not to look like they are scared of the Giant. That would certainly be in w
Don't know about that (Score:3, Insightful)
Damn, you're a snide little shit. Actually, I wouldn't expect Walmart to invest hundreds of millions of dollars into a business that can be shut down quickly with a court order. They may license the patent or they may fight it, but ignoring it isn't likely. Especially with the treb
Re:Walmart... haha! (Score:5, Insightful)
BS patent or not, Netflix having a patent on this method of DVD rentals kills the competition--whether it comes from a Big Corporation or otherwise. A lack of competition is ALWAYS bad for the consumer. In the end, it's not WalMart who's getting screwed, it's you.
Re:Walmart... haha! (Score:4, Funny)
Oh Not so! I can't imagine anyone would have thought of this particular method of renting DVDs unless someone at Netflix had shown us the way. That is precisely the intent of patent law, to bring innovation to the light of day so that we may all benefit in the future when the patent expires. Imagine if Netflix hadn't been able to patent this novel business method... they probably would have just decided to sell cabbages by the side of the road or something rather than share their secret. So none of us would have benefited from this "innovation" and we might have spent thousands of years before someone of similar intellect discovered this unique way to rent DVDs!
Re:Walmart... haha! (Score:3, Insightful)
Rather short-sighted. I personally don't care whether corporations are large or small, as long as they make nice products without ruining things for the rest of society (such as environment, legislation, etc.)
There are no winners in the BS patent game, except perhaps patent attourneys. Seeing people punished for trying to do productive work makes me feel sick and sad. Anyway, they'll probably start suin
Walmart? (Score:4, Redundant)
Re:Walmart? (Score:3, Insightful)
This is not an outrageous patent.
Re:Walmart? (Score:5, Insightful)
Unfortunately, the people who believe that business models should be patentable will find out too late that it was a bad idea.
"Intellectual Property" isn't. Ideas are very different from material goods, and trying to treat them the same is stifling the creativity that has advanced science, technology, and business in the United States up until now.
TTFN
Re:Walmart? (Score:3, Interesting)
However, the same arguments that you are making about stifling creativity and scientific advance were made 20 years ago when the courts ruled that you could patent a living organism. Look what has happened since then- there has been an explosion of scientific advancement in the biotech and pharmaceuticals industries. These patents were an important ingredient in that growth.
Sure, our patent sys
PATENT SOURCE (Score:3, Insightful)
Imagine if McDonalds had patented the "drive-thru" method of selling. THE PTO FARKING SUCKS I AM GETTING SO TIRED OF THIS CRAP
Re:PATENT SOURCE (Score:3, Insightful)
The drive-thru was a similarly revolutionary idea - whoever started it SHOULD have patented it...
Re:PATENT SOURCE (Score:3, Insightful)
I can understand giving somebody an 18 year monopoly on a product that required lots of money spent on R&D, but allowing any bright idea to be patented is just idiotic.
Re:PATENT SOURCE (Score:5, Insightful)
I can understand giving somebody an 18 year monopoly on a product that required lots of money spent on R&D, but allowing any bright idea to be patented is just idiotic.
Well, that pretty much writes off any small inventor. If you have to pour $X into R&D to get a patent, you've basically walled off a class of innovators from ever bringing their ideas to market.
Re:PATENT SOURCE (Score:5, Interesting)
For which they are rewarded when someone joins and pays them money.
What secrets are they keeping that the public will benefit from the exposure of on their patent application?
None. It's bleeding obvious, and the first time you hear of it, it's obvious how to implement it, even by lemonade stand-level businesspeople.
If you're an American, read your Constitution--the justification is written into it. If you're not, well, quick start a Netflix-style business before the EU patent is granted.
Re:PATENT SOURCE (Score:4, Informative)
If you're an American, read your Constitution--the justification is written into it. If you're not, well, quick start a Netflix-style business before the EU patent is granted.
You can't patent business methods in the EU AFAIK.
Re:PATENT SOURCE (Score:5, Insightful)
Re:PATENT SOURCE (Score:4, Insightful)
Prior art (Score:3, Interesting)
Once again proving porn guides technology. In this case, predating it by a whopping 20 years.
Re:PATENT SOURCE (Score:3, Interesting)
Are you sure about that? [gigalaw.com]
Re:PATENT SOURCE (Score:4, Funny)
You think you jest... Here in France, the drive-thru didn't exist before McDonalds came, so they called it a "McDrive" and trademarked the name...
Re:PATENT SOURCE (Score:3, Funny)
Ummm..prior art? Oh, never mind. This is the USPTO we're dealing with here. They'll put patent examiners on it who don't have cars or something
Re:PATENT SOURCE (Score:3, Funny)
Absurd (Score:4, Interesting)
Sometimes I wonder who it is they hire to work at the USPTO.
This appears to amount to patenting an idea, not an invention or method.
Re:Absurd (Score:3, Interesting)
We'll have to agree to disagree. I understand very clearly what patents are and aren't supposed to protect (even though the -1 Flamebait moderators on the original comment don't seem to
That doesn't make it a unique business method worthy of a patent.
I have to disagree with you - it's not a new method. Netflix has taken a very old and common idea and app
Patent (Score:5, Funny)
Hmmm (Score:5, Funny)
You can patent anything! Get on the bus!
Better do it fast, before someone patents the bus.
Re:Hmmm (Score:5, Funny)
Re:Hmmm (Score:3, Funny)
How broad is this patent? (Score:5, Insightful)
The number 42 (Score:2)
i wished we had closed the patent office in 1899 (Score:3, Funny)
Re:i wished we had closed the patent office in 189 (Score:5, Informative)
Prior Art (Score:5, Interesting)
Slashdot - missing the big news (Score:3, Funny)
Tomorrow's Headline (Score:5, Insightful)
They've succeeded in making themselves worth buying, kudos.
-R
You know... (Score:2, Insightful)
I love Netflix for the way they revolutionized my DVD viewing, and will hence-forth be very protective of them.
Re:You know... (Score:4, Insightful)
So when did (Score:3, Funny)
Re:So when did (Score:2, Troll)
What does the Post office [reference.com] have to do with it?
Lending (Score:2, Funny)
I'll call it "lending" or "borrowing"
What other DVD rental services should I consider? (Score:5, Informative)
So, I guess that means Netflix is crossed off my list. Does anyone have another DVD rental service to recommend? (assuming that this other company can survive despite the patent.)
I recently heard about GreenCine [greencine.com] and they seem interesting. It's $21.95/month, but they have "over 10,000 titles, with an accent on indie, art house, classics, foreign, documentary, anime and Asian cinema."
I sought a second opinion and found this extensive review of DVD rental services [starkravingnormal.com] at Stark Raving Normal [starkravingnormal.com]. The guy seemed to like them: "GreenCine is my current favorite DVD rental service. The customer service people have been great, they have the best selection of anime that I have seen from a DVD rental place, lots of cult movies, sci-fi, horror, indie films, foreign cinema, and even a cool little online community of San Francisco movie geeks."
I don't work for GreenCine, but they're probably towards the top of my list at the moment. And, it doesn't hurt either that some of their profits go to film arts organizations.
Re:What other DVD rental services should I conside (Score:3, Interesting)
They'd damn well better have some method of me getting my card number to them that is not in the clear over email if they want to keep my bu
Patent text and more info (Score:5, Informative)
Patentable (Score:4, Insightful)
I don't think there is anything resembling prior art, and for most of us, it was kindof a WOW! epiphany/paradigm shift thing.
Re:Patentable (Score:4, Interesting)
Non-obvious... I've seen a few places that use similar models. Usually it's $0.50 rentals with a monthly fee. A lot of import rentals (Taping foreign shows for rental) do things like this.
Otherwise video stores would have tried it years ago. I'm not sure they should have patented it, but it is definitely a useful implementation.
Some video stores do it. And have been doing it for over a decade... Just go to import video stores and check them out. A big part of why they have membership fees is to continue to buy blank tapes to record the television shows on.
Starting a betting pool (Score:2)
I'll put down 7/15/2003.
Proletariat of the world, unite to kill the US Patent Office
BackDoor ... (Score:3, Funny)
You rent an item for a set amount of time with a set price.
If you return the item in the time alotted then everything is great. If not you're given a late fee.
It's BRILLIANT!!!!!
Libraries, Movies, Equipment, you all owe me royalties now!!!
I don't get how you can patent a management style or business action. It would be nice if Uncle Sam would start to realize that them there computers on the desk ain't too hard to use. Maybe even somebody can connect one to the internet (of course by paying royalties to Al Gore) and cruise around.
Good or Bad - for what (Score:5, Interesting)
But this gives them a monopoly. If they have the patent on a business, they have the monopoly and can stop everyone else from competeing.
A lot of the eTailers are trying to patent things that in effect would give them a similar monopolistic control over entire ways of doing business (oneClick etc...), these are definatly bad.
So I guess after reasoning this out, it's bad. It gives NetFlix an unfair control over a business model. There will be no competition, and they can raise the price to any level they see fit. So instead of you and me getting a service like this for $5 a month, becuase that's just a little bit more than it costs to make it happen, we will be forced to pay $25 or more becuase no-one is allowed to compete with NetFlix.
BTW: I'm a netflix user and love it. I think the system is great. I'd love some competition to drive the price way down.
M@
Comment removed (Score:5, Insightful)
Re: (Score:3, Interesting)
Re:Good for them (Score:3, Insightful)
A couple of centuries? "Subscription libraries" have been in existance since at least the 1750s (and were apparently still in existance in the 1950s). After the post office was invented, they delivered books to the subscribers by mail. It's the same marketing plan as used by NetFlix ..
fetchaflick (Score:4, Informative)
In New York City a company called "Fetch-a-flick" allows you to order DVDs online. They deliver within an hour, you keep the movie for 3-5 days, put it in the supplied envelope and drop it in a mailbox (or leave it with your doorman). All for 4 bucks each. I'd love to do business with netflix but the last thing I need is another monthly charge, and fetchaflick quenches the impulse renting urge. If you live in Manhattan check 'em out - I highly recommend them. (Caveat: their delivery area isn't huge) Fetchaflick [fetchaflick.com].
No, I don't work for them, I'm just really happy with their services.
Call me ignorant.. (Score:4, Interesting)
but is it even possible / should it even be possible to get a patent for a business model? If so, why hasn't the RIAA patented the process in place for screwing its artist & the general public, while pulling the wool over the eyes of lawmakers? Why hasn't SCO patented the process for going after more-successful companies in order to keep themselves afloat?
Re:Call me ignorant.. (Score:4, Informative)
This logic is flawed as applied to business process patents, as this one is. Business processes will always be created because the business has an inherent motivation, increased profit, and does not need the increased motive of monopoly protect to jump-start their creation.
This issue was highlighted in Larry Lessig's 'The Future of Ideas' on a section regarding Amazon's One-click patent, and Steve Job's comments that they would have developed the technology in any event, even if it wouldn't have been patentable.
The idea that businesses need any other motivation than the desire to keep themselves afloat is hogwash, but it's what the entire recent history of the US Patent process is based on.
-R
Re:Call me ignorant.. (Score:3, Interesting)
See, this is the misconception that makes people miss the boat, if I read you correctly. The rationale isn't that creators need a reason to create, and patent protection gives them that reason. This implies that without patent protection, we would have no innovation. That's certainly not true, because a certain amount of ANY patentable inventions
A peek at future fees. (Score:4, Interesting)
CmdrTaco Infringes on a Patent (Score:3, Funny)
I represent the Metropolitan Transportation Authority and I must insist that you immediately cease and desist your use of the phrase "Get on the bus!", which is patented by my client under US Patent #2032987. I will expect all references to such phrase to be removed from your site by 12:00 AM GMT on June 25, 2003.
Thank you for your cooperation.
Get off the bus! (Score:3, Interesting)
For a general overview of what constitutes patentability, see Part II [cornell.edu] of Title 35.
I hereby revoke CmdrTaco's previous statement, "You can patent anything!"
Re:Get off the bus! (Score:3, Insightful)
The problem is none of these are enforced. It's easy cheesy to patent something that has been in the public domain for hundreds of years. Perhaps those patents aren't valid, but defending against an invalid patent claim takes millions. You independently "invent" thousands upo
Threaten a boycott (Score:4, Interesting)
What I am currently doing is writing a nice little email to Netflix...basically saying that if I so much as smell enforcement of this bullshit patent, I will immediately cancel my subscription to their business.
Blockbuster's Rental Passes (Score:3, Insightful)
As I recall, they came out with that after Netflix.
Prior Art:1700-1900s "subscription libraries" (Score:5, Interesting)
(from the news release)"Netflix allows customers to rent as many DVDs as they want for the monthly fee, with three movies out at a time. Customers can keep the DVDs as long as they like and they are delivered directly to the subscriber's address via first-class mail." Such innovation deserves a patent! Unfortunately, that business method is a couple of centuries old, and still viable today.
In the early days of mass media (books), printing was manual, and books were expensive. And many people of means lived in isolated places. Few could afford to buy as many books as they wanted to read.
To overcome this, "subscription libraries" were developed in the 1700s (one in Newport RI [redwood1747.org] was founded in 1747). They charged an annual subscription fee, which went towards buying books and administrative costs. The city subscriber could stroll over to the library (or send a servant) and get a book to read, keep it for as long as they wanted, and get a new book when they brought back the previous one. Rural subscribers would request books by mail and get the books by mail. Fast readers could read as many as they wanted, with the restriction being that they had to return one to get another. (there may have been a multi-book quota ... I've never had to discuss the administrative details)
How is this different than the NetFlix patent, allowing for advancements in technology allowing online subscribing and electronic payment. Whether it's an annual subscription, or a monthly one, you sign up, you pay, you borrow, you return, you borrow some more.
And subscription libraries still exist today ... The one in Newport is sitll going strong, and I've seen some websites where you can subscribe to get access to their library of books or other non-web information.
Re:Prior Art:1700-1900s "subscription libraries" (Score:3, Informative)
And it's more than just a "reservation list" that a library might have
Some Informative Literature Regarding Patents (Score:3, Informative)
http://audio-video.gnu.org/audio/rms-speech-cambr
http://audio-video.gnu.org/audio/rms-speech-paten
Here [gnu.org] is a transcript of a non-recorded speech given by RMS in India also on the issue of software patents.
I hope some of you find these links useful. If anyone knows of any good links taking differing position on the issue of patent law, etc... than I would definitly encourage you to post those.
Could be a Preemptive/Protective (Score:5, Interesting)
Although we could potentially use the patent to give competitors a hard time, the point would be to protect ourselves and our IP *before* somebody decides to attack us. It's also worth noting that if any of this patent stuff within my company actually looked like it was going to happen I'd be pushing strongly for something in writing basically saying that the patent wouldn't be abused.
It's a shame that anybody would have to go to these extremes just to make sure they can avoid a lawsuit but hey, that's life in the big city.
Isn't this the way it's supposed to work? (Score:3)
Netflix says they've built something that nobody has built before. If that claim is true, then they've won the right to a limited-time monopoly fair and square.
Walmart is coming along and trying to duplicate them exactly while undercutting their prices, which would be perfectly legal to do if Netflix's distribution model isn't original. That's exactly what a patent monopoly is there to prevent... the inventor gets to soak the market for a few years as the reward, then competitors may jump in and throw him out.
BTW, this wasn't just a knee-jerk reaction to Walmart coming late to the party... Netflix has had their application in since Y2K, it's just now that the PTO finally stamped "Approved" on it...
What they patented (Score:3, Informative)
work around (Score:3, Interesting)
$20 gets you (up to) 20 movies a month. You can only have 3 out, and you have to mail each one in (like you do w/Netflix), so obviously there's no way you can really watch that many. At the end of each month, your credit *vanishes*. It does NOT roll over to the next month.
Would this model conflict w/the patent? There is no subscription rental, but rather a fixed price per DVD rential. Functionally, however, it would be the same.
Comparing Walmart and Netflix a users perspective (Score:3, Informative)
Firstly, I am located in Little Rock and the nearest Netflix distribution center was in Houston. Walmart has a distribution center about 4 hours away in Bentonville. Walmart is also the master of distribution and has facilities all over the world. I was finding that even though I would receive a DVD from Netflix and return it the next day, I was only receiving about 3-4 movies a week at most due to shipping delays. I am hoping to improve on that by subscribing to Walmart's service.
Secondly, there is a minimal price difference. For approximately $2.00 a month I could keep out a 4th DVD on loan over the price of a 3 disc Netflix account. Assuming that I will be able to receive them quicker, I should get 5-6 a week from Walmart. So instead of getting 12-15 a month from Netflix, I should get 20-25 a month from Walmart for only $2.00 a month more. Of course, my turn-around time on these must be swift to achieve this goal. In comparing the delivery, Walmart uses the exact same envelopes to mail as Netflix. Where Netflix uses a coated paper sleeve, Walmart is using a clear plastic sleeve. The queue on your account screen is nearly identical and in fact uses the same terms for how long a wait you'll have to get that hot new DVD (now, short wait, long wait). Movie selection is not as good on Walmart's site. For instance I was looking for the movies Alien, Aliens and Aliens3. These are nowhere to be found on Walmart's site. All you get is some cheapo alien movies from their bargain bin.
In reality, the sites, delivery methods, and rental agreements are nearly identical. I believe that Walmart has a problem. And for them to be quoted as saying they were unaware of any patent pending from Netflix, well it is either stupidity on their part not to have checked it out or a case of who cares we will bury them in red tape if they sue.
Really this is not a case of someone coming out of the woodwork like the Ebay case, but rather a first to market, successful firm patenting their business model. Nothing wrong with that and Walmart is probably scrambling in Bentonville trying to figure out what they are going to do.
Re:Awesome (Score:3, Insightful)
The question is, would they have done this if it hadn't been patentable? If so, it shouldn't be patentable. If they would have done it anyway, then the patent isn't promoting progress.
Re:Sears (Score:4, Informative)