
The Revolution Wasn't Televised: the Early Days of YouTube 81
mrflash818 sends this report from Mashable:
A decade ago, Netflix meant DVDs by mail, video referred to TV and the Internet meant simple text and pictures. All that changed in about 20 months. ... It was hard to get a handle on what YouTube was, exactly. The founders didn't know how to describe the project, so they called it a dating site. But since there weren't many videos on the site, Karim populated it with videos of 747s taking off and landing. Desperate to get people on the site, YouTube ran ads on Craigslist in Los Angeles and Las Vegas, offering women $20 for every video they uploaded. Not a single woman replied. Another vision for YouTube was a sort of video messaging service. “We thought it was going to be more of a closer circle relationship,” Chen said in a 2007 interview. “It was going to be me uploading a video and sharing it with eight people and I knew exactly who was going to be watching these videos — sharing with my family and my friends.” What actually happened was a “completely different use case” in which people uploaded videos and shared them with the world.