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Piracy Movies Television The Internet

Research Shows Why Many Anti-Piracy Messages Fail (torrentfreak.com) 257

An anonymous reader quotes a report from TorrentFreak: You wouldn't steal a car, right? So why are you pirating? With this 2004 message, the movie industry hoped to turn illegal downloaders into paying customers. This campaign eventually turned into a meme and it's not the only anti-piracy advert to miss the mark. A new research paper identifies several behavioral insights that explain common mistakes made in these campaigns. [...] The general assumption of many people is that, by adding more arguments, the message will be more compelling. That's called the 'more-is-better' heuristic but behavioral research has shown that the opposite is often true. When many arguments are presented together, the stronger ones may actually be diluted by weaker ones. So, referencing malware, fines, low quality, Internet disconnections, and losses to the industry, all while associating piracy with organized crime, is not the best idea. The reduced impact of stronger and weaker arguments is also one of the reasons why the "You Wouldn't Steal a Car" campaign didn't work as planned, the researchers suggest.

Anti-piracy campaigns can also focus too much on dry numbers without putting these into context. While these statistics are vital to the industry, the average pirate will simply gloss over them. This 'mistake' can also be explained by behavioral psychology, which has shown that people identify more with a problem or victim if they feel some kind of personal connection. That's often missing from anti-piracy messages. It's worth noting that not all personal messaging is effective either. The paper mentions an Indian anti-piracy campaign where famous Bollywood actors urged people not to download films illegally, equating piracy to theft. However, the Indian public probably has little sympathy for the potential "losses" incurred by these multi-millionaire actors. In fact, the anti-piracy campaign may be seen as an extra motivation to pirate. "All videos starred well-known actors, whose net worth is estimated to be $22-$400 million dollars, in a country where the annual per capita income is a bit less than $2,000." "This can offer to pirates a moral justification: they only steal the rich to 'feed the poor', a form of 'Robin Hood effect' that makes even more sense with some cultural or sport-related goods," the researchers add.

Piracy is a widespread and global phenomenon. This makes it particularly problematic for copyright holders but emphasizing this issue in anti-piracy messages isn't a good idea. This is the third mistake that's highlighted in the article. By pointing out that people are supposed to get content legally while at the same time showing that many people don't, people might actually be encouraged to pirate. Behavioral research has shown that people often prefer to follow the descriptive norm (what people do) rather than the injunctive one (what the law prescribes). "Informing directly or indirectly individuals that many people pirate is counterproductive and encourages piracy by driving the targeted individuals to behave similarly. These messages provide to the would-be pirates the needed rationalization by emphasizing that 'everyone is doing it'," the researchers write.

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Research Shows Why Many Anti-Piracy Messages Fail

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  • by luvirini ( 753157 ) on Tuesday August 02, 2022 @09:08AM (#62755418)

    .. as then the owner could not use it.

    As for pirating content: The owners can still use them.

    I used to pirate quite a lot when I was a poor student and there as no easy way to get a lot of things.

    Then there was a period where there was no need to pirate things as all films and good series were on Netflix.

    But it seems like we are again moving towards needing to pirate more again with the splitting on markets. Currently I rotate several different services, one at a time for a few months before canceling and then taking a different one, but it is kind of annoying..

    • by Z00L00K ( 682162 ) on Tuesday August 02, 2022 @09:22AM (#62755472) Homepage Journal

      I would download a car if I could.

      • by AmiMoJo ( 196126 ) on Tuesday August 02, 2022 @09:46AM (#62755568) Homepage Journal

        People already do download car parts. A broken bit of plastic can be expensive to replace with a genuine part, but a 3D printed one can be as good.

        Manufacturers have tried to use copyright to get the shape files taken down.

        • by saloomy ( 2817221 ) on Tuesday August 02, 2022 @09:56AM (#62755622)
          I would pay for content, if like a car from 2004; once I owned it, I could do whatever I want with it. Content is not the same. Most have copyright schemes that prevent it from being backed up. It have restrictions on where it will play for fucks sake. Whomever thought of that shit is who the movie studios should be mad at. Not pirates.

          If cars came with such restrictions, you bet your ass people would be copying designs and building their own, or turning to grey markets. When you purchase something, you want to own it and feel like you do. Maybe one day, software and content producers will get that.
      • by stooo ( 2202012 ) on Tuesday August 02, 2022 @11:51AM (#62756020) Homepage

        Try a better internet connection, you'll be able to download the whole car

    • Better question: Would you copy a car? Yes I would if I could, conundrum solved.

    • by splutty ( 43475 )

      The car advert is even worse in today's climate, since yes, you CAN download (and 3d print) a car nowadays.

    • by 2TecTom ( 311314 ) on Tuesday August 02, 2022 @09:27AM (#62755498) Homepage Journal

      None of this would matter nearly as much if copyright law wasn't so corrupt in the first place, by extending it for so long, and allowing it to be transferable, society has allowed the public's domain to become privatized in order to serve upper class interests. It's gotten to the point where there is not much public domain left. People will continue to do as they must in spite of classism and economic exploitation, of course. Piracy? That's just a mischaracterization in many cases. If the price is fair, people don't need to share.

      • by Joce640k ( 829181 ) on Tuesday August 02, 2022 @09:45AM (#62755560) Homepage

        Most of the arguments they give are also fairly obvious lies. That doesn't help their message at all.

        eg. Every downloaded copy is a lost sale, therefor they're losing XXX billions/year.

        • You forgot to mention why anyone would give a fuck that they do.

          • You forgot to mention why anyone would give a fuck that they do.

            This, too. They pissed around for so long trying to stop it that it became socially acceptable.

            (Despite everybody with a working brain telling them it was unstoppable).

            They also made a lot of enemies along the way and exposed themselves as a bunch of thieves in the process (especially the music industry).

            They get zero sympathy from me.

        • by sjames ( 1099 ) on Tuesday August 02, 2022 @01:14PM (#62756240) Homepage Journal

          My counterpoint, I don't bother with piracy anymore. I don't bother with buying it anymore either. If they want to know who to blame for their "lost sales" they should blame whoever sets the price and lards on the DRM. They should blame their script writers, producers and directors that want to turn every plot into an empty CGI extravaganza. They should blame the people who insist on exclusive deals such that all of the streaming services become fragmented but never reduce their price such that it's not worth it even if they do scrape all of the DRM off so I don't have to jump through hoops just to play the thing.

          They and their product just aren't worth it anymore.

          They want my money but they won't do what it will take to get it, so there's that.

      • renewal fees fix abandonware & disney vault issues.

        Well disney can pay to vault some stuff but other smaller guys maybe not.

    • The actual question is, would you download a 3d print file and print your own car from it?
      The technology isn't quite there yet, it wouldn't be safe to drive, but in a few years time, it will be possible, and I'm sure many people would do it.

    • by The-Ixian ( 168184 ) on Tuesday August 02, 2022 @11:13AM (#62755900)

      I think that the better argument is: "Don't you want to support the people who create the things that you love?"

      The whole "theft" argument should just be dropped entirely because it doesn't make sense. You are never depriving anyone of the use of a digital good by copying it.

      You are, however, not supporting the person who made the thing.

      • by Zuriel ( 1760072 ) on Tuesday August 02, 2022 @12:09PM (#62756076)

        I think that the better argument is: "Don't you want to support the people who create the things that you love?"

        I mean, yes, but my money isn't going to those guys anyway, it's going to the CEO and shareholders.

      • by vux984 ( 928602 ) on Tuesday August 02, 2022 @02:15PM (#62756428)

        "Don't you want to support the people who create the things that you love?"

        Sure I do.

        If I pirate Dr. Strangelove which people that created that would I be supporting? Stanley Kubrick? He's dead. Peter Sellers? Also dead. George C SCott? Dead. Tracy Reed? Dead. Terry Southern who worked on the screenplay? Dead. Peter George who wrote the book it was based on? Dead.

        Some apprentice gaffer deep in the credits?... probably dead. But even if he isn't, he's not collecting any royalties on it.

        What if I pirate a copy of Top Gun: Maverick? It grossed 1.3 billion dollars at the box office, and everyone involved made a fortune, Tom Cruise is looking at a 200 million dollar payday for it. What exactly are you trying to make me feel bad about exactly? (Plus my wife and I saw it in theatres too... so I've paid something for it... x2)

        Sure there are other titles in the continuum where the argument might try and make some actual sense -- but the argument is fundamentally flawed and corrupt because the connection between piracy and "the actual creators" is so tenuous, and the folks who get the lions share of the cash are often barely involved in any of the actual 'creation'. If I'm going to pay $20 to "support the creators", and between $19.90 and $20.00 doesn't go to anyone who did anything "creative"... the argument is garbage.

  • by aaarrrgggh ( 9205 ) on Tuesday August 02, 2022 @09:08AM (#62755420)

    Piracy is common because the "content owners" want too much money and control of their product. They have made the same mistake for decades, and it is not likely to change. Their message is lost because it is so self-serving.

    • by mrex ( 25183 )

      This. Sorry, Adobe, but that Photoshop AOL massmail I got in on was not preventing me from buying Photoshop for $500 as a 13 year old, the fact that I was a 13 year old did that.

      Realistically, software piracy died from malware.

      • Realistically, software piracy died from malware.

        Not really. Software piracy died from two primary causes. Online activation was a big hit but the major cause was that free and open source software became so good that piracy was unnecessary.

        You have to need some very specialized software for piracy to be worth the effort these days and the critical mass of reverse engineers willing to help you crack the software just isn't there.

        • by fazig ( 2909523 )
          Software piracy died?

          Not from my personal experiences at least, where when I complain on my Discords that I need to pay another $700 for this and that single user "indy" license to be able to do something *properly, there's someone who links me in a private convo where I can get it "for free".
          Not an option for me, because I use it commercially where you're under much higher scrutiny that private amateur users, but yeah, it's still a very real thing.


          *Open Source is nice and cool.
          I try to use it wherev
    • by jonsmirl ( 114798 ) on Tuesday August 02, 2022 @09:20AM (#62755464) Homepage

      The biggest incentive to pirating is the price tag on the object. It is hard to justify paying high prices for content to feed multi-millionaire and even billionaire wealth. Lowering the price of legal content would do much more to stop piracy. A good example of this was the old $1/track to listen to music making it cost $8,000 to fill a $50 iPod.

      Another part of the problem is excessively long copyright terms. These terms should be set back to 20 years freeing up millions of older works for general consumption. But that's not what the copyright industry wants, they want those older works to die so that you will buy new stuff.

      • It is increasingly not even that. It's the quality of the product. Or rather, that the copy is more useful to the user than the original.

        Buy a game and find out that it doesn't work because the activation server is overburdened, as is the "licensing" server that your game tries to contact every other second to see if you're playing a legit copy, so launching the game takes 5 minutes before you're finally able to get an ok from the activation server, then your game crashes every other minute because it think

    • If someone creates a product/service/content and you don't agree with the price, then don't consume it. You're just rationalizing theft.

      Do I agree with the droning message from fat cats? No. But rationalizing theft because you don't agree with the strategy and/or motivations of the owner is not the answer.

      Best,

      • by Joce640k ( 829181 ) on Tuesday August 02, 2022 @09:35AM (#62755534) Homepage

        If someone creates a product/service/content and you don't agree with the price, then don't consume it. You're just rationalizing theft.

        Let them start by restoring all those youtube videos they've taken down for no reason and with no appeals process.

        After that they can return the "tax" I've paid on every hard disk, SD card and USB stick I've ever bought (In Spain we have a digital "Canon" to cover the losses by piracy)

        Then there's all the time wasted uninstalling Sony rootkits, trying to make copies of wedding videos, and all the taxpayer money spent on creating and enforcing copyright laws.

        Once that's all done we can talk about the definition of "theft".
        .

        • Once that's all done we can talk about the definition of "theft"..

          And FWIW, most lawyers don't agree that it's "theft". Nobody's being deprived of anything and all losses due to piracy are theoretical.

          https://torrentfreak.com/harva... [torrentfreak.com]

          • And FWIW, most lawyers don't agree that it's "theft".

            I would hope that no lawyers agree that copyright infringement is theft. That would just demonstrate that they don't know the difference between entirely different laws, which should be an absolute requirement for being a licensed lawyer.

            • by fazig ( 2909523 )
              No need to hope or any sort of that thing.
              You see the thing is that if a lawyer were to file for theft in almost any court in any country of this planet there would be no chance of winning that case if the judge in charge is following the law. Soon that would be giving the lawyer the reputation of being incompetent, turning them into an lawyer nobody wants to employ. And if that judge didn't follow the law you could likely easily appeal the verdict.
              There is a system that kind of regulates itself.


              The en
      • If someone creates a product/service/content and you don't agree with the price, then don't consume it. You're just rationalizing theft.

        Nope, we've seen that you've been bring congressmen for eternal copyright and undermining public domain for the last 200 years, so you copyright fuckers can fucked in the ass! Copyright is not a property right, it was a government granted monopoly that was meant to be temporary but is ultimately owned by the public.

        https://en.wikipedia.org/wiki/... [wikipedia.org]

      • by alexgieg ( 948359 ) <alexgieg@gmail.com> on Tuesday August 02, 2022 @10:26AM (#62755732) Homepage

        You're just rationalizing theft.

        No, I'm practicing the ancient tradition of honoring the author by providing them the highest of honors: making a copy of their work.

        You know, as was the custom from circa 10,000 BCE until about 1600 CE, when this bizarre novelty of setting limits on the "right to copy" was invented.

        As a pre-17th-century IP conservative, I don't accept such novelties. So, honor-by-copy it is.

      • As if that worked. I don't go to the movies anymore because what they produce is garbage. At least I would think so.

        You think they accept that they produced a hot steaming turd when theater seats are empty. Of course not. It can't be that I just do without their rubbish, it must be that I viewed it illegally because it's unfathomable that you can't exist without the 10th Marvel movie this month.

      • Give me a better option then.
      • Hell no. Freely making copies and re-use used to be the norm... except that the process of making that copy itself was rather expensive.

        Tell you what: I'll honor my side of the social contract that is copyright: the artificial temporary monopoly on intellectual works, established to encourage authors to create and publish works (NOT to provide them with an income, that is a means rather than an end). But only if publishers and authors keep their side of the deal. And stick to a reasonable maximum term
    • by mjwx ( 966435 ) on Tuesday August 02, 2022 @09:29AM (#62755508)

      Piracy is common because the "content owners" want too much money and control of their product. They have made the same mistake for decades, and it is not likely to change. Their message is lost because it is so self-serving.

      Pretty much this.

      Anti-piracy message: "well, we're a giant megacorporation with more money than we can spend thanks to overcharging and incredibly dodgy taxation practices that would see you banged up in Federal PMITA prison if you even tried a fraction of them would like you to stop pirating and start spending more money on crap that isn't worth a quarter of what we charge for it. We're still going to cram it full of adverts and if we can get away with it a time limit so you can't posses it in perpetuity. Oh and we're going to complain about piracy even after you shell out good money for the product, that is _IF_ we're even selling it in your country and it'll only be sold though our channel so if it's someone you don't want to do business with, tough".

      Stardock's Brad Wardell said it best, "pirates are unserved customers" (lets ignore he forgot his own message in going Epic Store exclusive for a minute). Most people would rather do the honest thing, when they aren't something is stopping them and most of the time it's because they cant, the prices are either too high or the product is unavailable. Add in the fact that most of the time you're dealing with entities you wouldn't piss on if they were on fire and you really don't need to even think about why people pirate.

    • If it was just money....I've happily paid $7 or more to rent a movie on Amazon. But that was during the pandemic when fairly new releases were going to streaming. If I remember the movie 4 years later and it's still $7 to rent, I'm not going to do it.

      There are plenty of movies where a theater either adds nothing to the experience or actually makes it worse. By the time the movie is available elsewhere, the hype machine is shut down and I'm unaware of the movie anymore.

      And for me, it's not because I turn

    • by AmiMoJo ( 196126 )

      I'm not sure it's a mistake, it's probably the most profitable option.

      I don't think many pirates look at a 30 Euro movie on disc and think "if that was 20 Euro I'd just buy it". Do those pirates even own a Bluray player? Optical drives and standalone players are not very common these days.

      It would have to be pocket money prices to tempt most of them, a couple of Euros. And DRM free, because they probably don't have or want your DRM platform.

      For every other customer the price will fall after a few months, to

      • It is pretty hard to find price reductions on much of this content though. A 30-year old song is the same price as a brand new one on iTunes.

        Personally I don't pirate anything these days. I did when I was young, dumb, and broke. Actually it might have been iTunes that broke the cycle for music for me with reasonably priced music. Abusive pricing though does prevent sales and alienate potential customers.

    • by mark-t ( 151149 ) <markt.nerdflat@com> on Tuesday August 02, 2022 @10:18AM (#62755692) Journal

      Most people who commit media piracy are not directly doing it out of some sense of correcting any sort of injustice in the existing system. I think it actually comes from a place of entitlement, to be honest.... that because they can get something that they want and it appears unlikely that they would ever get caught, they just go ahead and do it. While they may not agree that it should be illegal for them to copy someone else's work, I think most of that perception comes not from any sense of what the content owners are demanding and more from the perception that their activities are harmless to out society as a whole, and that there is no justifiable reason for such actions to be illegal in the first place.

      This is why the comparison to crimes that more obviously impact someone negatively do not work - because most people do not understand or else simply disregard how copyright infringement could possibly cause any harm to anyone else, or even if they do understand it, may rationalize their own contribution to any such harm with excuses such as "everybody does it", some form of whataboutism, or even that there are far worse things, among others... all of which implicitly acknowledge the harm they might be causing, and simply rationalizing why they should be entitled to keep doing it.

      Which brings us full circle to why people pirate.

    • I've completely stopped pirating music now that services are available (Spotify, Apple Music, Etc) where I can get pretty much any album I want at any time. I can download music to listen offline and I never feel the need to buy a CD ever again. For $10 a month ($15 for the whole family) it's just too convenient to bother pirating music.

      For movies and TV shows, there still isn't a good one stop solution for having access to everything. Ideally there would be mandatory licensing where any movie streaming ser

  • Most anti-piracy messages are not aimed at Somalians with boats and machetes. These are the main characters doing plundering at sea these days. Also they are poor and need an alternative source of income so messages saying "don't do this it's bad" are not going to cut it.
  • by aerogems ( 339274 ) on Tuesday August 02, 2022 @09:19AM (#62755460)

    Their anti-piracy ad is still a classic.

    https://youtu.be/YYOlNRYikBw [youtu.be]

  • This yet another incarnation of the strawman fallacy where, during an argument, you pick and attack the point which is the easiest to defeat, and hope to score the victory over any other points too.

  • They set the prices as if all people lived in Caliifornia and they wonder why a poor sod the Eastern world can't afford it and turns to piracy. Duh.

  • There was this great take on it by the IT Crowd: https://www.youtube.com/watch?... [youtube.com]

  • by Z80a ( 971949 ) on Tuesday August 02, 2022 @09:42AM (#62755554)

    Gabe Newell spent profiting out of markets that were deemed impossible to sell games to.
    The only real weapon against piracy is to make your product easier to get than the pirate and if possible somehow better.

    • by twocows ( 1216842 ) on Tuesday August 02, 2022 @10:22AM (#62755706)
      I'd mod you up if I had points. I remember the constant headlines when I was in college in the late 2000s, PC is dying, PC is a dead platform, publishers look to consoles for the future. Now PC is the dominant gaming platform and Steam was probably the primary element of that shift. Say what you will about Valve, they definitely have some problems, but Gabe was 100% right when he said piracy was a service problem, it's just the other industries aren't willing to provide the kind of service that Gabe did for PC gaming. That's their own fault.
      • PC is not the dominant gaming platform by a long shot. It's about 20% of the gaming market, mobile being 52%, and consoles being 28%.

        Source: https://www.kakuchopurei.com/2... [kakuchopurei.com]

        Furthermore, if you look at "traditional" PC games- eg, singleplayer only or primarily singleplayer- most are barely profitable compared to live-service multiplayer games. AAA single player games seems to be a dying category.

        • PC is not the dominant gaming platform by a long shot. It's about 20% of the gaming market, mobile being 52%, and consoles being 28%.

          You will get different results depending on whether you're checking for what people's primary platform is, where they spend the most gaming money, where they spend the most gaming time, which platform they play games on most often, etc.

          if you look at "traditional" PC games- eg, singleplayer only or primarily singleplayer- most are barely profitable compared to live-service multiplayer games.

          This is pretty much indisputable, because people will spend far more on bullshit when they can show it off to others.

          AAA single player games seems to be a dying category.

          It's necessarily dwindled, but there's still profit in it. Such games also help sell the gimmicky games that really make the money printer make noises. Some p

        • OK, if not dominant, then at least highly relevant -- more than any individual console. The point is more that people had given up on PC gaming as a platform because it was such a piracy hotspot. Valve managed to turn that around pretty quickly by providing a superior experience to piracy.
  • by DarkRookie2 ( 5551422 ) on Tuesday August 02, 2022 @09:42AM (#62755556)
    This is easy to fix. Netflix and TPB already show that it can be done.
    Have most of the content and an easy way to get to it, and people will pay.
  • by cbm64 ( 9558787 ) on Tuesday August 02, 2022 @09:49AM (#62755586)
    Incredibly enough, this was actually the slogan of a real antipiracy campaign: Home Taping Is Killing Music [wikipedia.org] (!)

    .
    With this great parody: https://www.youtube.com/watch?... [youtube.com]

    Music industry has been so mind-boggling stupid and out of touch, and now they are giving streaming revenue a bad name when streaming companies pay out 80% of what they get in from users, but labels take 73% of it (!!!!!), performing artists only get 11-12% of what streaming services are paying for the music. It is not streaming companies hurting music, it is the labels (source1 [rollingstone.com], source2 [musicbusin...ldwide.com], source3 [midiaresearch.com].

  • The old cable model makes it absurdly difficult to enjoy live sports if you're a plug puller. You can be paying a monthly fee to the NHL or NFL or whatever, yet still be unable to watch your favorite team without using a VPN, and then they go ahead and block any known VPN IPs they manage to catch. Screw em. I'm hoisting the black flag until that stuff stops.
    • The NFL is now launching a streaming service. Cable is about to die.

      • Except there is local blackouts. So you will not be able to watch all of the home games of the home team.
        They might get a few more people this year since it is new, but once everyone finds out it is the same old shit and that pirate streams are about the same quality, they will switch back.
        • Most of those specific games are available OTA...

          • What is the fucking point of a gods damn STREAMING SERVICE if I need a TV ANTENNAE to watch all the games.
            All that only covers NFL. I would miss 99% of the MLB/NHL games here OTA.
            • What is the fucking point of a gods damn STREAMING SERVICE if I need a TV ANTENNAE to watch all the games.

              Lots of people have cable just to have sports, but getting the sports means paying for stuff they're not watching. If they can bring the cost down substantially, a lot of people will go back to watching broadcast.

              All that only covers NFL. I would miss 99% of the MLB/NHL games here OTA.

              Not only does MLB have streaming, but they are reportedly considering a service which specifically delivers the local games not broadcast in your area. NHL also has streaming.

  • Easy solution (Score:4, Insightful)

    by GoJays ( 1793832 ) on Tuesday August 02, 2022 @09:56AM (#62755620)

    I always find it funny when film studios claim "piracy cost us 150 million dollars in lost sales." The film industry assumes that if the film wasn't available to pirate people would pay to go see it. Nope. There are plenty of movies I'll watch for free, but wouldn't drop $30 to go see in theatres. If the only choice was to pay to see a mediocre movie, I would rather spend my $30 on something else.

    The easiest way to eliminate piracy is to stop gouging customers and producing a better product. I went to movies EVERY Tuesday when they used to do half-price Tuesday's and I could go for $4.25. This was also as a broke ass teenager when I was making $7/hr. Today I have much more money, but I am not paying close to 500% more to go see a movie. The film quality has also taken a hit in recent years. When paying customers are paying for a film and then forced to watch 30 minutes of ad's before a movie, then subject to woke political agenda's during a mediocre movie, many people just say "nah, I'm good..." and go find something else for entertainment.

    In short, focus on better stories and sell it at a fair price and people will go see it.

  • by MooseTick ( 895855 ) on Tuesday August 02, 2022 @09:58AM (#62755628) Homepage

    Stealing a car is quaint nowadays relative to how out politicians are acting.

  • For emulation the paided ones suck next free ones if there was an legal way to just buy the rom then it may better.
    But some do count useing an free emulation system as piracy even when you own the rom.

    • I own physical cartridges. It's all down to plausible deniability whether my bit-for-bit copy is from a ROM dumper that I paid cash for and then sold or whether I downloaded it.

  • by Opportunist ( 166417 ) on Tuesday August 02, 2022 @10:05AM (#62755662)

    It's the product. You are producing a product that is worth less to your customer than the one he gets pirated for free.

    If you pirate a movie, you double click it and watch it.

    If you buy the DVD, you slip it into your player... and first you have to sit through a slew of unskipable ads for movies that, at the time of the creation of the DVD, will come out soon but have most likely hit the market when you watch it again, and you will probably already know that 9 out of 10 of the movies advertised there sucked badly. After that, you get told you're a dirty pirate and thief and whatnot, also unskipable. Then you get a selection menu that's slapped without care onto the product as an afterthought which is about as easy to navigate as the average SAP module. By the time you finally get to watch the movie your soda is flat, your popcorn is stale and you are likely out of time.

    And that's if it ain't a manga. If it is, it only gets worse with crappy, tone-deaf and outright hilariously wrong translation and dubbing, along with cuts because cartoons are for kids and you can't have THAT kind of violence, nudity or violent nudity in them.

    Same experience when pirating a game. You download a game, apply the crack and play it.

    You buy a game and install it. If you are lucky and don't infect your machine with all sorts of riskware that provides backdoors for additional malware or don't just hand over control of your machine to the maker of the software altogether, you will eventually have to enter some serial number (good luck still having it next time you plan to install it), then the online activation. There are now two things that might happen. Either the game is new and the activation server overburdened and you can't play, or the game is old and the activation server has been taken offline so you can't play.

    It's not your message that drives people to piracy. Your content and the policy around it does that quite fine.

    • by Falos ( 2905315 )

      "Piracy is a service problem" has kept up

  • by metrix007 ( 200091 ) on Tuesday August 02, 2022 @10:07AM (#62755668)

    People know that it isn't stealing. There are a whole ton of simple folk who got indoctrinated and do think of it as stealing, and can't think of it any other way - but it's never been stealing since there is no deprivation.

    We know from research that a) pirates spend the most on content and b) lost sales is a flawed argument as pirates will either by the content later or already did (I often download stuff I own on bluray while away from home for example) or they never would have anyway.

    Eventually piracy will become so prevalent and normal that all these laws and bowing down to media empires will seem so backwards and outdated.

  • by lilTimmy ( 6807660 ) on Tuesday August 02, 2022 @10:23AM (#62755714)
    The only thing that stops people from pirating is making it easier, more reliable, and cheap to get the thing legitimately. Steam is probably one of the best examples of this. You can get your games super fast, they're often on mega sale so it's easy to pull the trigger on a purchase... and you're not at risk of viruses or malware from the real product. I think this is why videos are probably starting to get pirated more now. There are too many services now. Netflix, Hulu, Disney, Prime, Crave, Crunchyroll, Apple, Google Movies, etc. If you want everything you have to have a half dozen subscriptions. In the past you could get a tonne of content for 9.99 a month. That was an amazing value and probably pushed a lot of people away from piracy. Now all the content is being siloed off into different services and it's getting too complicated and too expensive to get everything. Why subscribe to Apple whatever it's called when there's basically only one or two shows on it that are even worth the time. I sure as heck wouldn't sub to Prime if it wasn't already a part of my Amazon Shipping deal. Luckily, I basically gave up TV years ago so I don't have to worry too much.
  • PSA: You wouldn't use shady accounting practices to make ultra blockbuster films appear to consistently lose money to avoid paying taces.

    Disney, Universal, et al: Yes. Yes we would.

  • Searched for "The beat Aug 1 2022"

    https://www.youtube.com/channe... [youtube.com]

    Here's another example:

    https://www.youtube.com/channe... [youtube.com]

    YouTube is a paper tiger.

    What else can I say? It's OBVIOUS.
  • The Best Arguement (Score:4, Insightful)

    by DewDude ( 537374 ) on Tuesday August 02, 2022 @10:26AM (#62755738) Homepage

    The best argument was a meme I saw years ago. It showed someone putting in a legally purchased movie...where they were met with forced previews, copyright warnings, more copyright warnings, anti-piracy, and more previews. Then they showed the pirate. The pirate hit play and the movie started.
     
      The problem with the anti-piracy is that it's not missing the mark...but it's basically punishing those who did legally purchase it. The pirated copies don't have those warnings. People obeying the law don't like to be treated like they're the ones doing wrong. Most of those messages went to the wrong people.

  • A car is a one-time purchase. The manufacturer doesn't get paid royalties every time you use it (for life plus 50 years or more) and doesn't dictate how and where it can be used. Entertainment, however, has managed to finesse a business model where they make money on the product over and over again. What's worse is that they've now managed to prevent you from ever owning the product. What's even worse is that there are legions of entertainers who have deluded themselves into thinking that they are impor

    • Cars don't yet, but tractors already do. The royalties come in the form of repairs that nobody else can do.

  • "Quit download our stuff. It's not going to be free. We will find you. We will sue you. We will spend absurd amounts of money to do this and you will not be able to fight us. We will win. And we will take everything you have. Downloading our stuff will destroy you financially. You're not getting away with it because you're just one person. We're looking for you. Eventually we will find you. We will then ruin your life. It's just a matter of time. Before we come knocking on your door, how about you pay for a
  • Anti-piracy is built upon a flawed premise: Turn non-paying customers into paying ones. This simply is not going to happen.

    Most people pirate because 1) they never want to pay for anything 2) they're too poor to afford it or 3) they can't stand the unskippable ads for movies they never want to watch. If stopped from pirating something, none of these are going to ever throw up their hands and say, "Gee, I better start buying the product now." They'll just move on and that's a sale that will never happen.

    The

    • I've been known to pay for content and then download somewhere else anyway in order to get a superior experience. For instance I downloaded an alternate recut of The Hobbit instead of streaming the movies, even though I had access to stream them at the time. I've downloaded games I've paid for literally so that I wouldn't have to find the install CD, or on occasion because someone is distributing a pre-patched version and it's just less trouble. You don't have to not pay just because you don't have to pay,

  • As customer, i always saw software piracy as a no-go. But as we see more and more silicon valley millionaires and billionaires, while getting ripped off by `internet` - advertisers, games, social media, it appears everyone is making a coin and becoming rich apart us - the simple user.

    And as a result, me myself included, am having less and less problems with piracy happening. I prefer open source for reasons. I don't blink twice for someone 'borrowing' a photoshop, autocad or borland license. And why would i

  • Money can be thought of as scarcity tokens. You pay for something when that something is scarce. Knowledge and digital files do not work in the same manner. I don't think you can easily convince people that copying something equals theft. You don't deprive anyone but the creator from receiving artificial profits that would not exist in a free market without a powerful coercive apparatus exercising enforcement of unnatural copyright and patent laws.
  • You'd have a hard time getting somebody who spent thousands of hours producing software that isn't generating revenue, but that can be found on torrent sites with hundreds of seeders that they aren't being stolen from.

    But at every level of society, fundamentally people in general are not above theft. For some, it's as simple as grabbing cash from a donation tray in a convenience store. Others need to hide the theft in bureaucracy or within the legal margins of agreements. And for most, you only need to abst

  • Greed creates piracy.

    There was netflix and nothing else, you could find almost everything there.
    Then came amazon and disney who want to split the cake.
    But each piece of the cake cost the same as the full cake previously.

    So no thanks.

    As long as there is no law requiring that any streaming provider MUST provide content form the other providers as well, then there will be piracy.
    I am not going to pay a dozen online behemoths to be able to watch the stuff I like.

    Torrent it is.

  • by dcollins ( 135727 ) on Tuesday August 02, 2022 @12:16PM (#62756090) Homepage

    Arguably, media companies lobbying to extend copyright to ridiculous term lengths, for content that was originally produced under terms to go into the public domain on a certain date, is a far greater theft (as in, actual deprivation) from the general populous of the country than any pirating.

  • by groobly ( 6155920 ) on Tuesday August 02, 2022 @12:44PM (#62756164)

    Piracy is unauthorized use. The real question is, if you couldn't pirate it, would you buy it? 99% of the time the answer is no. Therefore, the piracy doesn't actually cost the ip "owner" anything. It just pisses them off.

    Of course that is unrelated to national piracy, as for example practiced in China.

  • Arrr. I gots me a peg leg and this here parrot on me shoulder. Me counselor said I were destined fer it. Arrr.

THEGODDESSOFTHENETHASTWISTINGFINGERSANDHERVOICEISLIKEAJAVELININTHENIGHTDUDE

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