Advertising

Google Following Your Offline Credit Card Spending To Tell Advertisers If Their Ads Work (consumerist.com) 1

One of the new tools Google has announced for its advertisers today promises to tie your offline credit card data together with all your online viewing to tell advertisers exactly what's working as they try to target you and your wallet. Consumerist reports: That return, for decades, was hard to measure in all but the most vaguely correlative of ways. Did people buy your product after seeing your TV ad? After seeing your billboard? On a whim after seeing neither? Who knows! But in the age of highly targeted, algorithmic advertising, the landscape is completely different. The apps on your phone know what you looked at and when, and can tie that in to what you see on other devices you're also logged into their services on (like your work computer). Meanwhile, you're leaving tracks out in the physical world -- not only the location history of your phone, but also the trail of payments you leave behind you if you pay with a credit card, debit card, or app (as millions of us do). Google also introduced some offline measurements to its online tool suite back in 2014, when it started using phone location data to try to match store visit location data to digital ad views. But a store doesn't make any money when you simply walk into it; you need to buy something. So Google's tracking that very granularly now, too. "In the coming months, we'll be rolling out store sales measurement at the device and campaign levels. This will allow you to measure in-store revenue in addition to the store visits delivered by your Search and Shopping ads," Google explains to advertisers. That's very literally a collection of spending data matched to the people who spent it, matched in turn to people who saw ads.
The Almighty Buck

Uber Plans Millions In Back Pay After Shorting NYC Drivers (bloomberg.com) 12

An anonymous reader quotes a report from Bloomberg: Uber Technologies Inc. said it underpaid its New York City drivers by improperly calculating the company's share of passenger fares, and will pay out an average of $900 per driver in restitution, costing tens of millions of dollars. The back pay could run at least $45 million, based on the approximately 50,000 drivers the Independent Drivers Guild says work in New York City. The ride-hailing company has previously misled drivers about how much they could make and miscalculated fares. In this case, Uber was taking its cut of fares based on the pretax sum, instead of after taxes and fees as stated in its terms of service. The issue was also raised in a lawsuit against San Francisco-based Uber filed by the New York Taxi Workers Alliance. In March, Uber acknowledged that it had underestimated drivers' pay in Philadelphia by millions of dollars. "We are committed to paying every driver every penny they are owed -- plus interest -- as quickly as possible," Rachel Holt, Uber's head of U.S. operations, said in a statement. "We are working hard to regain driver trust, and that means being transparent, sticking to our word, and making the Uber experience better from end to end."
Censorship

FCC Won't Punish Stephen Colbert For Controversial Trump Insult (slashdot.org) 63

Earlier this month, the FCC said it would look into complaints made against The Late Show host Stephen Colbert over a homophobic joke he made about President Donald Trump. Well, it turns out the FCC is not going to levy a fine against the comedian for using the word "cock" on late-night network television, reports The Verge. From the report: "Consistent with standard operating procedure, the FCC's Enforcement Bureau has reviewed the complaints and the material that was the subject of these complaints," reads the FCC's statement, according to Variety. "The Bureau has concluded that there was nothing actionable under the FCC's rules." Helping Colbert's case was the fact that the broadcast, time delayed for incidents like these, bleeped out the questionable word and also blurred the host's mouth as he was saying it. The FCC has broad authority to regulate what can and cannot be broadcast based on legal precedent regarding obscenity laws. Yet looser rules apply during the hours of 10PM and 6AM ET, when Colbert's show airs. So it would appear that the ample self-censorship on behalf of CBS saved the program from a guilty verdict in this case.
Software

DJI Threatens To 'Brick' Its Copters Unless Owners Agree To Share Their Details (thesun.co.uk) 81

schwit1 quotes a report from The Sun: A top drone manufacturer has warned that customers' expensive gadgets will be crippled if they don't register their details on its website. DJI drones -- which cost between $1,200 and $3,000 -- won't be able to fly to their full potential or beam back footage if their owners don't sign up next week, the company warned. Those who splashed out for the snazzy gadgets will find they are limited to a teensy 50m radius and it won't be flying higher than 30m if they don't play ball. The company said on its website: "DJI will soon introduce a new application activation process for international customers. This new step, to take effect at the end of next week, ensures you will use the correct set of geospatial information and flight functions for your aircraft, as determined by your geographical location and user profile. All existing flight safety limitations, such as geofencing boundaries and altitude limits, remain the same. Even if you have registered when activating your aircraft upon purchase, you will have to log in once when you update the new version of DJI GO or GO 4 App."
Sony

'Sony Needs a Fresh Hit' (bloomberg.com) 71

Even as Sony's CEO Kazuo Hirai has done a remarkable job over the past five years -- taking bold decisions on the areas the company should be focusing on, and cutting efforts on those that aren't working -- his company desperately needs a fresh hit to boost its revenue and to become relevant in the mind of most, writes columnist Tim Culpan for Bloomberg. An except from his article: According to a company statement Tuesday for investors' day, the key will be to "remain the 'last one inch' that delivers a sense of 'wow' to customers," expand recurring revenue, and pursue new businesses.Those three strategies are closely linked. With TV sales in decline, its Vaio PC business spun off, and its smartphones barely a blip on the radar, Sony's last inch is heavily dependent on the PlayStation. Sony's Game & Network Services business has grown at both the top and bottom lines over the past five years, but the games console business is stuck in time. [...] Sony needs to build a device that will be far more ubiquitous and can appeal to consumers beyond the current male-skewed slowly aging hard-core gamer base. Amazon and Alphabet, with Echo and Home, are two such examples, and Apple will probably follow suit. With its background in audio, video, sensors and entertainment, Sony has all the right parts to make it happen. For the company that invented the Walkman, dreaming up another hit shouldn't be so hard.
Google

At Google, an Employee-Run Email List Tracks Harassment and Bias Complaints (bloomberg.com) 70

A group of Google employees have begun a message board for employees to submit worker complaints that's then emailed weekly as a digest, according to a report on Bloomberg. The email list -- called "Yes, at Google" -- has been around since October and allows employees to talk openly about work situations in which they felt uncomfortable; most submissions are anonymized. From the article: Google management is aware of the list. "We work really hard to promote and preserve a culture of respect and inclusion," a Google spokesperson said in a statement. "Our employees have numerous ways to raise issues -- both negative and positive -- with us, including through grassroots transparency efforts like this one. We take concerns seriously and take appropriate measures to address them." The list is run by a group of workers across different product areas, according to a person familiar with the list, though it's not clear who runs the list and how or whether the submissions are vetted before being distributed. Usually, the people in the complaints are not named, though one submission described an instance when, during a large company meeting in late April, Alphabet Executive Chairman Eric Schmidt allegedly interrupted Chief Financial Officer Ruth Porat when she had a question addressed to her, which the post categorized as a "gender-related" complaint. A person who attended the meeting said Schmidt answered the question to make a joke. Messages sometimes include job titles and other details.
Communications

Comcast Proves Need For Net Neutrality By Trying To Censor Advocacy Website (fightforthefuture.org) 121

Reader mrchaotica writes: As most Slashdot readers are probably aware, the FCC, under the direction of Trump-appointed chairman Ajit Pai, is trying to undo its 2015 decision to protect Net Neutrality (PDF) by classifying ISPs as common carriers. During the recent public comment period, the FCC's website was flooded with pro-Net-Neutrality comments from actual people (especially those who heeded John Oliver's call to arms) as well as anti-Net-Neutrality comments posted by bots using the names and addresses of people without their consent. The fake comments use boilerplate identical to that used in a 2010 press release by the conservative lobbying group Center for Individual Freedom (which is funded by Comcast, among other entities), but beyond that, the entities who perpetrated and funded the criminal acts have not been conclusively identified. In response to this brazen attempt to undermine the democratic process, the Internet freedom advocacy group Fight for the Future (FFTF) created the website Comcastroturf.com to call attention to the fraud and allow people to see if their identity had been misappropriated. Comcast, in a stunning display of its tone-deaf attitude towards free speech, has sent a cease-and-desist order to FFTF, claiming that Comcastroturf.com violates its "valuable intellectual property[sic]." According to the precedent set in Bosley Medical Institute, Inc. v. Kremer , websites created for the purpose of criticizing an organization can not be considered trademark infringement. As such, FFTF reportedly has no intention of taking down the site.

"This is exactly why we need Title II net neutrality protections that ban blocking, throttling, and censorship," said Evan Greer, campaign director of Fight for the Future, "If Ajit Pai's plan is enacted, there would be nothing preventing Comcast from simply blocking sites like Comcastroturf.com that are critical of their corporate policies," she added. "It also makes you wonder what Comcast is so afraid of? Are their lobbying dollars funding the astroturfing effort flooding the FCC with fake comments that we are encouraging Internet users to investigate?"

Could there be a better example to illustrate why ensuring strong Net Neutrality protections by regulating ISPs as common carriers is so important?


Programming

'Coding Is Not Fun, It's Technically and Ethically Complex' (qz.com) 248

An anonymous reader shares an article: For starters, the profile of a programmer's mind is pretty uncommon. As well as being highly analytical and creative, software developers need almost superhuman focus to manage the complexity of their tasks. Manic attention to detail is a must; slovenliness is verboten. Coding isn't the only job that demands intense focus. But you'd never hear someone say that brain surgery is "fun," or that structural engineering is "easy." When it comes to programming, why do policymakers and technologists pretend otherwise? For one, it helps lure people to the field at a time when software (in the words of the venture capitalist Marc Andreessen) is "eating the world" -- and so, by expanding the labor pool, keeps industry ticking over and wages under control. Another reason is that the very word "coding" sounds routine and repetitive, as though there's some sort of key that developers apply by rote to crack any given problem. It doesn't help that Hollywood has cast the "coder" as a socially challenged, type-first-think-later hacker, inevitably white and male, with the power to thwart the Nazis or penetrate the CIA. Insisting on the glamor and fun of coding is the wrong way to acquaint kids with computer science. It insults their intelligence and plants the pernicious notion in their heads that you don't need discipline in order to progress. As anyone with even minimal exposure to making software knows, behind a minute of typing lies an hour of study. It's better to admit that coding is complicated, technically and ethically. Computers, at the moment, can only execute orders, to varying degrees of sophistication. So it's up to the developer to be clear: the machine does what you say, not what you mean. More and more "decisions" are being entrusted to software, including life-or-death ones: think self-driving cars; think semi-autonomous weapons; think Facebook and Google making inferences about your marital, psychological, or physical status, before selling it to the highest bidder. Yet it's rarely in the interests of companies and governments to encourage us to probe what's going on beneath these processes.
Encryption

Hackers Unlock Samsung Galaxy S8 With Fake Iris (vice.com) 65

From a Motherboard report: Despite Samsung stating that a user's irises are pretty much impossible to copy, a team of hackers has done just that. Using a bare-bones selection of equipment, researchers from the Chaos Computer Club (CCC) show in a video how they managed to bypass the scanner's protections and unlock the device. "We've had iris scanners that could be bypassed using a simple print-out," Linus Neumann, one of the hackers who appears in the video. The process itself was apparently pretty simple. The hackers took a medium range photo of their subject with a digital camera's night mode, and printed the infrared image. Then, presumably to give the image some depth, the hackers placed a contact lens on top of the printed picture. And, that's it. They're in.
China

Chinese Giant Huawei Gets Serious About PC Business, Announces Plans For Global Expansion (reuters.com) 45

Speaking of new laptops, Chinese conglomerate Huawei plans a global expansion into computers, it said on Tuesday, posing a fresh challenge to established PC players in a market that has suffered two years of falling sales volumes and pressure on margins. From a report: At a news conference in Berlin, the Shenzhen-based company introduced its first line-up of three personal computer models, including a 15.6-inch screen notebook, a 2-in-1 tablet and notebook hybrid and an ultra slim, metallic 13-inch notebook. Initially, Huawei plans to target the premium-priced consumer market, competing with Lenovo, HP and Dell, which together sell more than 50 percent of all PCs. To a lesser extent, it will also go up against Apple's high-end, but shrinking, Mac computer business. Huawei's Matebook X is a fanless notebook with splash-proof screen and combined fingerprint sign-on and power button, priced between 1,399 and 1,699 euros ($1,570-$1,900). Its Matebook E 2-in-1 hybrid will run from 999 to 1,299 euros while the Matebook D with 15.6-inch display is priced at 799 to 999 euros, it said. Huawei said it aims to offer the new PCs in 12 countries in Europe, North America, Asia, and the Middle East in early June.
Google

Google's AlphaGo AI Defeats the World's Best Human Go Player (engadget.com) 153

It isn't looking good for humanity. Google's AI AlphaGo on Tuesday defeated Ke Jie, the world's number one Go player, in the first game of a three-part match. The new win comes a year after AlphaGo beat Korean legend Lee Se-dol 4-1 in one of the most potent demonstrations of the power of AI to date. Adding insult to the injury, AlphaGo scored the victory over humanity's best candidate in China, the place where the abstract and intuitive board game was born. Engadget adds: After the match, Google's DeepMind CEO Demis Hassabis explained that this was how AlphaGo was programmed: to maximise its winning chances, rather than the winning margin. This latest iteration of the AI player, nicknamed Master, apparently uses 10 times less computational power than its predecessor that beat Lee Sedol, working from a single PC connected to Google's cloud server. [...] The AI player picked up a 10-15 point lead early on, which limited the possibilities for Jie to respond. Jie was occasionally winning during the flow of the match, but AlphaGo would soon reclaim the lead, ensuring that his human opponent had limited options to win as the game progressed.
Microsoft

Microsoft's New Surface Pro Features Faster Intel Kaby Lake Processor, 13.5 Hours of Battery Life (thurrott.com) 57

On the sidelines of Windows 10 China Government Edition release, Microsoft also announced a new Surface two-in-one laptop. The latest addition to company's hybrid computing line up, the "new Surface Pro" sports an improved design, and houses a newer processor from Intel. From an article: The new Surface Pro features the same 3:2 12.3-inch PixelSense display as its predecessor, providing a resolution of 2736 x 1824 (267 ppi) and 10 point multi-touch capabilities. Surface Pro is based on faster and more reliable Intel "Kaby Lake" chipsets in Core m3-7Y30 with HD Graphics 615, Core i5-7300U with HD Graphics 620, and Core i7-7660U with Iris Plus Graphics 640 variants, which should make for a better experience. As with the previous version, the Core m3 version of the new Surface Pro is fanless and thus silent. But this is new: The Core i5 versions of the new Surface Pro are also fanless and silent. And a new thermal design helps Microsoft claim that the i7 versions are quieter than ever, too. The new Surface Pro is rated at 13.5 hours of battery life (for video playback), compared to just 9 hours for Surface Pro 4. That's a 50 percent improvement. urface Pro can be had with 4, 8, or 16 GB of 1866Mhz LPDDR3 RAM. The new Surface Pro is built around the USB 3-based Surface Connect connector and features one full-sized USB 3 port and one miniDisplayPort port. Microsoft also announced a new Surface Pen (sold separately), and claims that the new pen is twice as accurate (compared to the previous version). No word on the pricing but it will be available in all major global markets in the "coming weeks." The new Surface ships with Windows 10 Pro. (Side note: Earlier Microsoft used to market the Surface Pro devices as tablets that could also serve as laptops. The company is now calling the Surface Pro laptops that are also tablets.)
Microsoft

Microsoft Announces 'Windows 10 China Government Edition', Lets Country Use Its Own Encryption (windows.com) 97

At an event in China on Tuesday, Microsoft announced yet another new version of Windows 10. Called Windows 10 China Government Edition, the new edition is meant to be used by the Chinese government and state-owned enterprises, ending a standoff over the operating system by meeting the government's requests for increased security and data control. In a blog post, Windows chief Terry Myerson writes: The Windows 10 China Government Edition is based on Windows 10 Enterprise Edition, which already includes many of the security, identity, deployment, and manageability features governments and enterprises need. The China Government Edition will use these manageability features to remove features that are not needed by Chinese government employees like OneDrive, to manage all telemetry and updates, and to enable the government to use its own encryption algorithms within its computer systems.
Programming

Java Creator James Gosling Joins Amazon Web Services (geekwire.com) 86

The legendary computer scientist and founder of Java, James Gosling, is joining forces with Amazon Web Services. Gosling made the announcement today on Facebook saying that he's "starting a new Adventure" with the cloud computing juggernaut as a Distinguished Engineer. GeekWire reports: Gosling wrote Java, one of the most widely used programming languages in the history of computing, while at Sun Microsystems in the early 1990s. After leaving Sun following its acquisition by Oracle, Gosling did a short stint at Google before settling in for almost six years at Liquid Robotics, which is working on an autonomous boat called the Wave Glider. He likely ruffled a few feathers in Seattle last year after speaking out about fears of cloud vendor lock-in. "You get cloud providers like Amazon saying: 'Take your applications and move them to the cloud.' But as soon as you start using them you're stuck in that particular cloud," he said at IP Expo according to The Inquirer, echoing the sentiment of some skeptical IT organizations burned by enterprise vendors in the past.
Cellphones

Samsung's Galaxy S8 Active Looks Like a Rugged LG G6 (theverge.com) 29

The Wireless Power Consortium has released a leaked image of the upcoming Samsung Galaxy S8 Active. While it's only one photo, the image shows a smartphone greatly resembling LG's G6. The Verge reports: First, the display: the S8 Active won't have curved edges, like the regular S8. The big question this year was what Samsung planned to do about the screen, since curved glass may be more susceptible to cracking, and Samsung seems to have decided the best option was to get rid of it altogether. Instead, the S8 Active has a flattened out look but retains the S8's rounded corners, making the front of the phone look a lot like LG's G6. Samsung seems to have made the bezels a little bit larger on the S8 Active, particularly on the sides. But overall, the front of the phone still seems to get fairly close to the nearly all-screen look of actual S8. The second thing this photo shows is that Samsung isn't putting buttons back on the front of the phone. That's not necessarily a huge surprise, but it'll make the device a bit harder to handle when wet, since owners will be relying on the touchscreen. And finally, this photo reveals a bit of what Samsung is doing to make the phone rugged. All four of its corners bump out, suggesting they've been reinforced to absorb shock should the phone get dropped; it looks a lot like what Samsung has done in the past.
The Courts

PayPal Sues Pandora Over 'Patently Unlawful' Logo (billboard.com) 127

PayPal has filed a trademark infringement lawsuit against Pandora, arguing that the company's minimalist logo "dilutes the distinctiveness" of its own branding. "Element by element and in overall impression, the similarities between the logos are striking, obvious, and patently unlawful," the lawsuit alleges. Billboard reports: In October 2016, Pandora announced it was redesigning its logo from a thin, serifed "P" into the chunky, sans serifed "P" that it is today. The color scheme was also changed from midnight blue to a softer shade of blue. By comparison, PayPal's logo, active since 2014, also features a minimalist-looking "P" in a sans serif font and sporting a blue color palette. PayPal's mark actually consists of two overlapping and slanted "Ps," whereas Pandora keeps it to one. Both P's lack a hole. It is because of these similarities that PayPal believes customers of both companies are unable to distinguish the two, and that many are complaining about inadvertently opening Pandora instead of PayPal on their smartphones. The lawsuit includes various screen grabs, primarily from Twitter, of people noting the similarities. PayPal's lawsuit also points out Pandora's current struggles as a brand, saying that since it is primarily an ad-supported service, it "has no obvious path to profitability," especially given "overwhelming competition" from the likes of Spotify and Apple Music. The suit alleges that Pandora purposely "latched itself on to the increasingly popular" PayPal logo look-and-feel as part of its efforts to reverse its fortunes.
Bitcoin

Ethereum Could Be Worth More Than Bitcoin Very Soon (inc.com) 81

Ethereum is an open software platform based on blockchain technology that enables developers to build and deploy decentralized applications, according to Blockgeeks. It is currently the second most valuable cryptocurrency on the planet, but it could overthrow Bitcoin and become the most valuable cryptocurrency in the near future. Inc.com reports: If you aren't familiar, what Bitcoin does for payments, Ethereum does for anything involving programming and computing. While it utilizes its own version of a blockchain, it is functionally different from Bitcoin. For example, on the Ethereum platform you could host a crowdfunding campaign or any type of "smart contract." Ethereum's goal is to make a decentralized internet. And it has a very good shot at becoming "the new internet," literally. It could one day replace a lot of technology and ways that we host and execute code online. As of the time of writing, Ethereum has a market cap of over $17 billion. Bitcoin's market cap is $34 billion. This makes Ether (the name of Ethereum's token) the second most valuable cryptocurrency in the world. And that number jumped up over $3 billion just yesterday. It's making a major climb and has no end in sight, according to many. The Enterprise Ethereum Alliance is what initially spiked major interest (and shot up the price). Just the other day, 86 new companies joined the alliance.
Businesses

Amazon's 1.7 Million Free Bananas 'Disrupting' Local Fruit Economy (consumerist.com) 106

Amazon has transformed businesses including retailing, filmmaking and data storage. But no one anticipated the bananas. It started with a brainstorm from founder and CEO Jeff Bezos that Amazon should offer everyone near its headquarters -- not just employees -- healthy, eco-friendly snacks as a public service. After considering oranges, Amazon picked bananas, and opened its first Community Banana Stand in late 2015. However, not everyone is pleased with the ecommerce giant's effort. From a report: Although there is no money in Amazon's community banana stands -- where the company has been offering free fruit to both workers and locals in Seattle since 2015 -- the tech giant's largesse is changing the banana landscape for some nearby businesses. [...] Thus far, the company says it's handed out more than 1.7 million free banana, reports The Wall Street Journal. But while many folks are fans of the free bananas, others say it's changing banana consumption in the community: Some workers say it's harder to find bananas at local grocery stores, while nearby eateries have also stopped selling as many banana as they used to.
Transportation

Self-Driving Cars Could Cost America's Professional Drivers Up To 25,000 Jobs a Month (cnbc.com) 170

The full impact of self-driving cars on society is several decades away -- but when it hits, the job losses will be substantial for American truck drivers, according to a new report from Goldman Sachs. From a report: When autonomous vehicle saturation peaks, U.S. drivers could see job losses at a rate of 25,000 a month, or 300,000 a year, according to a report from Goldman Sachs Economics Research. Truck drivers, more so than bus or taxi drivers, will see the bulk of that job loss, according to the report. That makes sense, given today's employment: In 2014, there were 4 million driver jobs in the U.S., 3.1 million of which were truck drivers, Goldman said. That represents 2 percent of total employment.

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