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Charter's Trials of NebuAd Halted
Posted by
timothy
on Wed Jun 25, 2008 02:52 PM
from the what-we-meant-was dept.
from the what-we-meant-was dept.
RalphTheWonderLlama writes "The trials of NebuAd by Charter Communications were halted after it gained the attention of Congressmen Ed Markey and Joe Barton. The online behavioral targeting system has been called "a 'man-in-the-middle attack' and various other unflattering names" but would certainly be an easy way for an ISP to cash in on client profiling."
PaisteUser points out MSNBC's coverage as well, according to which the ad-insertion scheme was dropped because of "concerns raised by customers."
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Senate Scrutinizes Privacy Issues of ISP User Tracking 109 comments
Hugh Pickens writes "As companies collect, use, and disseminate data regarding online users, there is concern that tracking individuals' Internet activity and gathering information from online users violates their expectations of privacy. The Senate Commerce Committee will hold a hearing Wednesday to look at the policy issues, and the hottest topic will be proposed systems by which ISPs can watch users and sell information about their surfing habits to advertising companies. The Center for Democracy and Technology has issued a report suggesting that these systems may violate federal law (PDF). 'Advertising per se is not the evil here,' says Leslie Harris from CDT. 'It's the collection of individuals' information, usually without their knowledge, always without their consent, creation of profiles and the complete inability of people to make choices about that.' On the other side NebuAd, the most active ad-targeting company, says its profiles are interest-based, and not personally identifiable. 'We have designed our entire company to make sure that we stay on the opt-out side of those laws and policies,' says NebuAd CEO Robert Dykes. Charter Communications announced last month that it would suspend a trial of NebuAd due to customer concerns about privacy."
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Customers? (Score:5, Insightful)
Delayed != Halted (Score:4, Insightful)
From the article:
Charter has now agreed to delay any further rollout, though it won't abandon the plan entirely.
Elsewhere, I have read predictions that up to 10% of Internet traffic was going to be commercially monitored by the end of the year. It might be good for everybody to let friends and family know and to start making privacy-enhancement software easy to use and ubiquitous.
If people don't know about it, they're unlikely to raise a fuss and then we're all sunk.
Re: (Score:2)
I'll take a delay, and let the issued get aired, even if it is in Congress, who can't be trusted with those Internet Tubes.
Seriously-- Charter has no right, and it would take expensive and long term litigation to get them to stop it. I hope they learn, and others learn by the example, and that the sum is that it slows it all down.
Nonetheless, while I'd prefer that traffic payloads aren't analyzed, I fear they already are, in McLean Virginia.
Re: (Score:3, Insightful)
Re: (Score:2)
A PR meltdown would be juicy, but wouldn't stop them. An implementation delay is as good as it gets for now, in the absence of litigation. The data is just too valuable.... and there's little privacy legislation preventing its nefarious use.
Another angle of attack (Score:3, Interesting)
When dealing with a company that is generally not responsive to customer feedback, the only thing that they're likely to pay much attention to is lost business. If subscribers cancel their accounts and tell them why they are canceling that may be noticed. Those who can't cut the cord with them completely (due to lack of competing options) might still be able to reduce the customer count by arranging for neighbors to share connections via WiFi etc.
If they are selling advertising and there is a way to tell
Re: (Score:3, Insightful)
The TOS that people sign don't abrogate their right to privacy, especially with other individuals with whom they communicate who are not party to the TOS in any way. The Charter TOS may in fact be illegal. IANAL, but deep inspection is a radical and unexpected step!
Charter, unlike say AT&T, is usually the sole provider in their own markets for cable, and so there is no competition; it's not a matter of hey-- let's go with TW, Cox, Comcast, etc. That's not the way cable plays, although an attempt to do t
Possible to Block? (Score:4, Insightful)
I've seen plenty of coverage on this, but no technical details on how it would actually be implemented beyond there being a mysterious "box" at the ISP. Is it, or will it be, possible to block or restrict this device from tampering with traffic? Or are we pretty much at the mercy of the providers here?
Re:Possible to Block? (Score:4, Informative)
Parent
Re: (Score:2, Insightful)
Your only hope would be to encrypt your traffic, which would raise a few flags if they are really watching you that closely.
Just fool them (Score:3, Informative)
http://www.mrl.nyu.edu/~dhowe/trackmenot/ [nyu.edu]
Re:Possible to Block? (Score:4, Insightful)
Parent
Scurry under a rock (Score:5, Insightful)
I particularly like the little bit about how they will hold off on implementation while these important privacy concerns can be addressed.
Who wants to bet that addressing this means waiting under a rock until no one's looking and then going forward with substantially the same nonsense?
Hundreds of angry customers vs. 2 Congressmen (Score:5, Insightful)
What awesome customer service!
Chip H.
Re:Hundreds of angry customers vs. 2 Congressmen (Score:4, Insightful)
Parent
Paul Allen (Score:2, Interesting)
Re: (Score:3, Informative)
From a high price of $16 a share in January 2002 to closing at $1.12 today, a loss of 93%! Not too far away from being just another Worldcom or Enron. Clearly this is a company that knows what it's doing, and means business!
Not just eavesdropping, but spoofing (Score:5, Interesting)
The internet is a utility (Score:5, Insightful)
If ISPs are going to keep their de facto monopoly status, they should be prevented from doing anything buy carry data, by legal means if necessary.
Re: (Score:3, Insightful)
Re: (Score:3, Insightful)
Most of the places I've lived, there was only one choice for terrestrial high-speed connections. The only other "option" was something like IDSL, expensive and slower than high speed offerings. Satellite is an option for anyone that doesn't mind round trip times of 1 second that creep up to 3 seconds in high-usage time, often with really low c
All you need to know abut NebuAd (Score:5, Informative)
legitimated? (Score:3, Funny)
Re:Notes on Liberalism (Score:4, Insightful)
(sorry for feeding the trolls, I just couldn't quite pass this one by. I can't fathom how the term "liberal" can be so mangled in contemporary USA.)
Parent
Re: (Score:3, Insightful)
When the average of your population reads at a basic or below-basic level, it is quite fathomable indeed.
To quote the late great George Carlin, "half of them are even stupider!"