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MPAA Boss Makes Case for ISP Content Filtering

Posted by Zonk on Thu Dec 06, 2007 03:01 PM
from the same-old-routine dept.
creaton writes "At the annual UBS Global & Media Communications Conference yesterday, MPAA boss Dan Glickman banged on the copyright filtering drum during a 45-minute speech. Glickman called piracy the MPAA's #1 issue and told the audience that it cost the studios $6 billion annually. His solution: technology, especially in the form of ISP filtering. 'The ISP community is going to be at the forefront of this in the future because they have everything to lose and nothing to gain by not seeing that the content is being properly protected ... and I think that's a great opportunity.' AT&T has already said it plans to filter content, but others may be more reluctant to go along, notes Ars Technica: 'ISPs that are concerned with being, well, ISPs aren't likely to see many benefits from installing some sort of industrial-strength packet-sniffing and filtering solution at the core of their network. It costs money, customers won't like the idea, and the potential for backlash remains high.'"
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[+] AT&T Invests in Filtered Networking 152 comments
Filtered Coward writes "Last summer, AT&T announced its intention to begin filtering copyrighted content at some point. The telecom has now bought a chunk of Vobile, whose core product is VideoDNA. "Like other systems of its kind, VideoDNA develops a unique signature from every frame of video. The signature is meant to be robust enough to survive various transformations and edits, and it can then be used to run matches against incoming content.' Vobile claims that VideoDNA is good enough to be used on video when transmitted over a network. 'Based on the complexity of the problem, we suspect that anything initially deployed by AT&T will fall far short of a robust P2P video filter. But should AT&T truly have its eyes on just such a prize, the company would be in a powerful position to impose its own policies on the entire US, since it owns major parts of the Internet backbone.'"
[+] Will ISP Web Content Filtering Continue To Grow? 239 comments
unixluv writes to tell us that another ISP is testing web content filtering and content substitution software. One example sees a system message that is pre-pended to an existing web page. While it seems innocent enough, is this the wave of the future? Will your ISP censor or alter your web experience at will? There have been many instances of content filtering lately and it seems to be a popular idea on the other side of the fence.
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  • Neat (Score:5, Insightful)

    by Dunbal (464142) on Thursday December 06 2007, @03:03PM (#21600967) Homepage
    No one has told this guy about encryption yet?
    • Re:Neat (Score:5, Funny)

      by junglee_iitk (651040) on Thursday December 06 2007, @03:05PM (#21600993)
      Encryption is only for criminals.

      Captain Copyright told me last night.
    • Re:Neat (Score:5, Informative)

      by caffeinemessiah (918089) on Thursday December 06 2007, @03:27PM (#21601445) Journal

      No one has told this guy about encryption yet?

      This is why the recent BitTorrent lawsuit against Comcast is so important...once they realize that they can't look inside encrypted packets, they're just going to block all p2p traffic. But even that is going to be hard, because at the encrypted UDP packet level, what really distinguishes a BT packet from, say, a Skype packet which is also encrypted by default? Screw encryption, what differentiates a DRM-free MP3 flying in from iTunes or Amazon from one coming through a modified BT protocol which uses port 80 and fake http headers?

      In short, this is the dumbest idea and any implementation will be necessarily half-assed and is going to affect people.

    • Re:Neat (Score:5, Funny)

      by wamerocity (1106155) on Thursday December 06 2007, @03:39PM (#21601655) Journal
      I think we should take a note from modern day politics. I think they should stop referring to music that people downloaded without paying as "stolen" or "illegal" but we should refer it "undocumented music" or is on a "guest-listenership plan"

      After all, people are just taking the music that no one wants to buy, right? :D
  • Wrong. (Score:5, Insightful)

    Glickman called piracy the MPAA's #1 issue

    No, the MPAA's #1 issue is their high prices and crappy movies.
    • Re:Wrong. (Score:5, Interesting)

      by AndersOSU (873247) on Thursday December 06 2007, @03:14PM (#21601205)
      I disagree. I think movies have in general been pretty good (contrast with the music industry) and the prices are for the most part fair (although theater tickets could stand to be $2-3 cheeper).

      The MPAA doesn't have a problem. It's making money hand over fist. I'm sure Dan Glickman wants more money, but don't we all. The MPAA's core business is selling seats in theaters, and they're doing fairly well, not as well as in the mid-90's but that's a measure of the overall health of the economy. The MPAA could sit back, not make any technological changes, and they'd still do well for probably about a decade (again, contrast with the music industry).

      If I were pressed to name the MPAA's #1 issue, I'd probably say consumer ambivalence over HD-DVD and Blu-Ray. I wouldn't say piracy.
        • Re:Wrong. (Score:5, Insightful)

          by AndersOSU (873247) on Thursday December 06 2007, @03:35PM (#21601575)
          I have a netflix subscription, and it hasn't stopped me from going to the theater. What it has done is stop me from going to blockbuster (or jumping on thepiratebay). While this is certainly an anecdote, I wouldn't be surprised if it were the general trend.

          If I were to guess why theater attendance is a bit down from a decade ago, I'd point to gas prices, and less spending money, but also to the fact that with videogames and the internet there is more competing for our entertainment dollar (or hour) than there was 10 years ago.
        • Re:Wrong. (Score:5, Insightful)

          by jandrese (485) <kensama@vt.edu> on Thursday December 06 2007, @03:46PM (#21601775) Homepage Journal
          Actually, Netflix doesn't hurt theater sales too much, but it's murder on DVD sales. DVDs have been taking it in the rear for the past year or so and the MPAA is using it as an excuse to get lawmakers to pass legislation to stop them thar pirates who be stealing arr sales.

          I have to admit, after getting Netflix my urge to actually buy DVDs dried up pretty quick. I'll still get stuff here and there (especially if I plan to show it to friends/lend it out), but for the most part my collection has been stagnant for a couple of years now.
    • Re:Wrong. (Score:5, Insightful)

      by techpawn (969834) on Thursday December 06 2007, @03:18PM (#21601267) Journal

      Glickman called piracy the MPAA's #1 issue

      No, the MPAA's #1 issue is their high prices and crappy movies.
      I wonder where the ongoing WGA strike fell on this list of issues
        • Re:Wrong. (Score:5, Insightful)

          like they can really do anything against piracy?

          Nice point. People will still get sent to jail, but that won't stop piracy. Eventually, they'll have to admit that the only way to minimize (not stop) piracy is to step on the citizens' legal rights like privacy and free speech.

          But even with that, they can't control the world and enforce the same laws without stepping on the other nations' rights.

          And not even that will stop piracy.
  • by ByOhTek (1181381) on Thursday December 06 2007, @03:05PM (#21600999) Journal

    The ISP community is going to be at the forefront of this in the future because they have everything to lose and nothing to gain by not seeing that the content is being properly protected


    I'm fairly sure it is either incorrect on "nothing" and "everything", or "lose" and "gain"...
    • by Elemenope (905108) on Thursday December 06 2007, @03:14PM (#21601199)

      Yeah, I had the same reaction. If ISP customers buy internet service for (among other reasons) clandestinely downloading movies, then that customer is one more customer you might not have had before. The only thing ISPs have to lose by limiting downloads is more customers.

      ...Unless you take his quote as a veiled threat, i.e. "You'll have everything to lose and nothing to gain by not seeing things our way, since we will bend legislators over our knee to provide us with the tools to bitchslap you into line if you don't come around." I'd say that's a logical reading of the quote that seems to conform well with the **IA modus operandi and way of thinking.

      • by Anonymous Coward on Thursday December 06 2007, @03:27PM (#21601435)
        The ISPs will have to get equipment that can tell the difference between encrypted BitTorrent traffic & all other encrypted and non-encrypted traffic. Eventually, the equipment requirements to do that will cost as much as any bandwidth savings.

        That still wont address other issues like legal BitTorrent use, the large amount of false positives they'll get, customer complaints about Service X being slow for some reason.

        Theres no way this will be s good thing for ISPs in the long term.

        also...

        if ISPs join together and reject this, theres a chance they can use a common carrier type of defence but once they try to actively filter BitTorrent, wont they be blamed every time they fail.

        Interesting response if you get a letter from the MAFIAA... My ISP filters piracy so I shouldn't be able to download anything illegal and if I can its their fault.
  • by Paul Bristow (118584) <paul@NOspAm.paulbristow.net> on Thursday December 06 2007, @03:06PM (#21601017) Homepage
    Easy answer. If it REALLY costs the MPAA companies $6bn a year, they should be willing to pay quite a lot to have it done. Say, somewhere around 50% of the "pirated" revenue. So ask them to pay the ISPs $3bn a year and see if they are so keen. How many other investments do you know with a guaranteed 100% return?
    • by KeatonMill (566621) on Thursday December 06 2007, @03:19PM (#21601293)

      See the problem here is that the MPAA is calculating this $6 billion/year number by saying multiplying the number of pirated copies (a number they can only estimate and they probably highball it) times the retail cost of a legitimate copy.

      The problem with this is that it completely bypasses all microeconomic theory.

      In simple terms, there are a huge number of people that will consume your good if it doesn't cost them anything (or next to nothing), but as soon as you raise the price a little bit, the number of people willing to buy the good drops substantially. This is called the price elasticity of demand.

      While there is some limited evidence that the market for piracy has shrank the overall market, it's difficult to tell how much of an effect piracy really has. There are so many other factors (dilution of purchase points, ease of access to new/unsigned bands, etc) that there's some evidence that the total market for media has actually increased substantially, but the record labels are being left out of the equation.

      Piracy isn't good, but it is a result of a free society and the deadweight loss (basically: if you tax someone or restrict prices via regulation, the decrease in income from the economy is greater than the income from the tax, so there's 'lost' production that never occurs) incurred by preventing it is astronomical.

      IANAE, BIAAEM (I am not an economist, but I am an economist major and I hope to get a PhD in economics down the road)

      • by Anonymous Coward on Thursday December 06 2007, @03:36PM (#21601585)
        WTPOYSAIYHTWIANTITEIA? (What's the point of your stupid acronym if you have to write it all next to it to explain it anyways?)
  • by bagboy (630125) <neo&arctic,net> on Thursday December 06 2007, @03:06PM (#21601023)
    on a method of locally delivering stored digital content (Video-On-Demand) for fees, such as subsidizing the cost of VOD servers, more content would make it to the end users legally. I would see that as a win-win-win (MPI,ISP,User) for everyone. They get their cut, the ISP doesn't have to pay for the excess bandwidth in/out of their network and the end users get quick access to VoD.
  • by R2.0 (532027) on Thursday December 06 2007, @03:06PM (#21601033)
    1) the DMCA allows for safe harbor IF ISP's don't otherwise filter content. So if they start filtering copyright, they can be held liable for other illegalities - 419 scams, stock fraud, child porn.

    2) The **AA's will therefore lobby for an exception to the DMCA for their stuff.

    3) Congress will grant it.

    Any questions?
  • by pat mcguire (1134935) <pjm2119@co[ ]bia.edu ['lum' in gap]> on Thursday December 06 2007, @03:08PM (#21601057)
    ISPs try to do the same thing with spam, and spam still arrives in my inbox. It seems logical then that the best way to get around ANY filter is to change the name to one with genitalia spelled in leetspeak. On an unrelated note, my download of TransP3N1Sformers[2006]DvDrip[Eng] - aXXo is almost done.
  • Freedom? (Score:5, Interesting)

    by Seumas (6865) on Thursday December 06 2007, @03:09PM (#21601071)
    People in this country always tout their freedom as the single greatest thing that differentiates them from many other countries. What we filter isn't so much important as the fact that we might filter at all. And if we filter the internet on a corporate or government level, how are we any different from countries like China?

    And if ISPs should filter our content, then why shouldn't other service and content providers outside of the internet be responsible for censoring what we consume, say, do as well? Parents can filter what their children consume. I can filter what I can consume. It should stop there.
  • by TheRaven64 (641858) on Thursday December 06 2007, @03:10PM (#21601097) Homepage Journal
    ...but they have to understand the flip side. If they are filtering the Internet then they must be legally accountable for everything that flows over their pipes. If I click on a link and get a virus then it's their responsibility for not filtering it. If I download something from someone who doesn't have distribution rights, same deal. If I come across classified documents, then they are guilty of trafficking in state secrets.

    If they are willing to accept all of this liability, then I have no problems at all with them filtering network content. I'll still pick one of their competitors that doesn't, however.

  • Piracy (Score:5, Funny)

    by Anonymous Coward on Thursday December 06 2007, @03:30PM (#21601481)
    > Glickman called piracy the MPAA's #1 issue

    Can't the Navy or Coast Guard help them with this?