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Verizon Patents Eavesdropping Using Your TV For Ad Targeting 181

Posted by Unknown Lamer
from the 1984-was-not-a-design-manual dept.
MojoKid writes with news of the latest and greatest idea brought to you by a marketing department. From the article: "It's a patent that sounds like a plot description for a science-fiction movie or the result of Apple's Siri and Google's AdSense mating. With it, Verizon could program its set-top boxes to survey a room to determine relevant ads to display either on your television or mobile phone. Sound a bit scary? It kind of is. Verizon's new technology can work a variety of ways. For starters, it can listen in on conversations — whether it be with someone else in the room or on the phone — and pick out keywords that would aid it in its duties. In reality, it's simple stuff in this day and age, but that doesn't make it any less off-putting. Imagine arguing with your significant other and then seeing marriage counseling ads on the TV — or better, cuddling and then seeing ads for contraceptives."
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Verizon Patents Eavesdropping Using Your TV For Ad Targeting

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  • Re:1984 (Score:2, Informative)

    by Anonymous Coward on Wednesday December 05, 2012 @10:10AM (#42191119)

    The instrument (the telescreen, it was called) could be dimmed) but there was no way of shutting it off completely.

    ...

    The telescreen received and transmitted simultaneously. Any sound that Winston made, above the level of a very low whisper, would be picked up by it; moreover, so long as he remained within the field of vision which the metal plaque commanded, he could be seen as well as heard. There was of course no way of knowing whether you were being watched at any given moment. How often, or on what system, the Thought Police plugged in on any individual wire was guesswork. It was even conceivable that they watched everybody all the time. But at any rate they could plug in your wire whenever they wanted to. You had to live - did live, from habit that became instinct-in the assumption that every sound you made was overheard, and, except in darkness, every movement scrutinized.

    Winston kept his back turned to the telescreen. It was safer;

    Reality begets fiction. I would prefer this happen only for wondorous things. But sometimes reality begets nightmares.

  • Re:Prior art (Score:4, Informative)

    by alexandre_ganso (1227152) <surak@surak.eti.br> on Wednesday December 05, 2012 @10:12AM (#42191147)

    And from samsung. And from this other company on the comments:

    http://www.dailymail.co.uk/sciencetech/article-2117493/Samsungs-latest-TV-sets-built-cameras-spark-concerns.html [dailymail.co.uk]

We have a equal opportunity Calculus class -- it's fully integrated.

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