NotSanguine writes "Technology companies are up in arms about the FTC's pending rules change which would require explicit parental permission to allow websites to gather a wide range of data on children 13 and under. From the NYT Article: '"If adopted, the effect of these new rules would be to slow the deployment of applications that provide tremendous benefits to children, and to slow the economic growth and job creation generated by the app economy," Catherine A. Novelli, vice president of worldwide government affairs at Apple, wrote in comments to the agency (PDF).' But would that be a bad thing? As reported in the Times last week, Matt Richtel writes, 'There is a widespread belief among teachers that students' constant use of digital technology is hampering their attention spans and ability to persevere in the face of challenging tasks, according to two surveys of teachers being released on Thursday.' So, will the new FTC rules end up helping children (by enhancing their privacy and, if industry pundits are right, reducing the amount of content available online for children — thus enhancing their attention spans), or will the negative effects on corporations have as deleterious an effect on the economy as to measurably reduce the quality of education?"