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Privacy The Internet Your Rights Online

CNET, IDC Find Rapid Increase In Behavioral Data Tracking 88

retroworks writes "According to columnist Elinor Mills at CNET, efforts to track consumer browsing behavior are 'rising dramatically.' In an interview with Gordon McLeod, CEO of data mining company, advertising targeted at browsing habits has increased fourfold since 2010. IDC, according to McLeod, projects the browser-search-term-targeted advertising industry to grow from 'zero to $5 billion in less than 5 years.' Will health insurance companies see us crawling for information on family illnesses? After reading the article, I went hunting for a download of 2008 program antiphormlite, and found nothing remaining at any download site (including CNET). Is there another 'cookie camouflage' alternative to polluting the cookie stream with false positives? Or are we left to 'do not track' pledges and trusting Tor redirectors?"
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CNET, IDC Find Rapid Increase In Behavioral Data Tracking

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We all agree on the necessity of compromise. We just can't agree on when it's necessary to compromise. -- Larry Wall