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Google's Reach Hits Your Tivo 98

Posted by timothy
from the no-more-intestinal-products-please dept.
accido writes "As reported by The LA Times, Google has now decided to expand its marketing and data collection to include what you watch on your Tivo. The data collected would help Google, who sells TV ads, show who watches which commercials and who skips right over them. The article outlines how this could be bad for networks that cash in whether you watch the ad or not. Does this mean fewer commercials for viewers? Not likely, but one can hope."
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Google's Reach Hits Your Tivo

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... though his invention worked superbly -- his theory was a crock of sewage from beginning to end. -- Vernor Vinge, "The Peace War"

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